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The staff of the Tampa Bay Times

Everett Rice TV Ad: Pinellas Residents 'Won't Be Safe' Under Sheriff Bob Gualtieri



For weeks, there have been hints that the race for Pinellas County Sheriff was headed in a nasty direction.

At a debate last week, Pinellas Sheriff Bob Gualtieri and his opponent in the Republican primary, former sheriff Everett Rice, exchanged barbs over what each said were misleading statements put out by the other.

Now a television commercial aired by the Rice campaign has taken things to a new level.

The scary, sepia-toned ad proclaims that Pinellas County "just won't be safe" if Gualtieri remains sheriff, and asserts that he has "put us all in danger." Gualtieri likened the spot to a "Saturday Night Live skit" in its over-the-top theatrics.

Rice says it's a reaction to negative campaigning by Gualtieri. Check out the full story, with political experts' takes on the ad.

[Last modified: Monday, July 23, 2012 1:15pm]


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