Upon discovering a new rage of frozen yogurt that was blessing the West Coast with its tangy new flavor and active live cultures, executive board member of the Clearwater Downtown Partnership, Joy Gendusa, longed for the tangy yogurt to be in her downtown. Thus, the CDP now announces the grand opening of CaliYogurt this Tuesday (Aug. 26) at 6 p.m. It's also the first "eco-friendly" store in Downtown Clearwater, at 519 Cleveland Street.

The start of the fro-yo wars began when Pinkberry got the craze going on the West Coast; then Red Mango cropped up, then Yogurberry, Iceberry, Kiwiberri and more. Owner Phillip Park of CaliYogurt saw an opportunity on the East Coast and first opened two stores in Tampa and Orlando. Gendusa, who founded PostcardMania, learned of CaliYogurt by accident. “That accident became an addiction,” she then said. “And that addiction is now a brick and mortar reality!”

Phillip Park worked with artist and project manager, Jennifer Lindsay of Jennifer Lindsay Designs, to create the new store in Downtown Clearwater. They each shared a commitment to being as green in the build out as possible.

Now what you really wanted to hear: Free samples will be given out at the grand opening Tuesday (Aug. 26) starting at 6 p.m. There will be entertainment, games and Clearwater’s Mayor Hibbard in attendance.