Cutting-edge fashion at Talbots, Ann Taylor, Liz Claiborne???
This is where a real friend would get in my face and remind me I don't want to ever hit the Talbots and Liz demographics. (I'll confess that Ann Taylor has been a BFF for years, but I'm an old soul.)
That was then. Now is the news that these companies are rolling out high-profile new designers and hope to woe over the set for whom splurging on Chanel and Vera Wang is now decidedly out. (Vera for Kohl's is tre chic.)
Izaac Mizrahi is already making a splash with his spring collection for Liz Caliborne. (Psst, some items have been out long enough to hit the sale racks.)
That's just the start. Ann Taylor has hired a designer away from Club Monaco who is pulling together affordable "perfect pieces" that promise to polish and tie together an outfit, like black pants and cardigans.
And here's how the New York Times describes the designs coming this fall to Talbots, a store that seriously needs a shake-things-up mid-life crisis: "(They) offer a stark contrast, one that is more in line with the broader trends of fashion, like a chic black cotton knit dress with delicate draping for $129 and tweed lady jackets for $219 that captured the same manor-house vibe as Miuccia Prada’s fall collection."
Prada meets Talbots? I'll believe it when I see it, but I'm seriously intrigued.
~ Deal Diva Letitia