Lookin' for cheapo makeup? Check out these "award winners!"
Cosmetic Executive Women, a 4,000 strong group of beauty industry insiders, has released its 15th annual Beauty Awards, ranking the best of “mass” (read drugstore) and “prestige” makeup and skin and hair care products.
The goods reviewed range from $8.79 L’Oreal Paris mascara to $50 Shiseido eye brightening cream.
Olay received many “mass” awards. Other high-rated brands include Clinique, Avon and Prada.
The write-ups read more like marketing copy than actual reviews, but we couldn’t find any evidence that the CEW group received money from the makeup companies. And heck, even if they did, the CEW runs a legit non profit that supports women cancer victims and their caregivers. We’d let the payouts slide.
- Guest Divas Helen Anne Travis and Shirl Kennedy
(Photo: Oil of Olay, er, I mean Olay received several “mass” awards, photo from Cew.org.)