Vera Bradley unveils new arm candy
I have a love-hate relationship with Vera Bradley.
When I was in college, I remember being perfectly perplexed when the flowery bags with Lilly Pulitzer-like colors became all the rage amongst pearl-wearing sorority girls. Nothing against sorority girls, but that pack mentality kind of weirded me out. Particularly when the pack was slinging the same bags over their shoulders as my grandmother.
Then the teeny-boppers caught on. During the past couple of years, it seems like every twig-legged girl with braces and parents willing to dole out serious cash is carrying Vera Bradley purses and backpacks.
But here's the rub: At heart, I'm a girly-girl. I like flowers and pretty things and, for the most part, Vera Bradley offers an awful lot of pretty designs, lovely bright colors and versatile, light traveling companions. Last Christmas, my sister bought me a big tote bag in capri blue from said company. And the truth is, I love it.
I also really like VB's 2009 spring line. Talk about girly: One design, called Hope Garden, looks like it has indeed been plucked from a flower patch. These things are not cheap, with the bags ranging from $46 to $85. Cool thing is, 10 percent of the net proceeds from the Hope Garden products sold will be donated to breast cancer foundations.
Vera Bradley spokeswoman Melissa Cordial tells me that the news looks should be available in mid-January. So all you die-hards might want to check in with your favorite VB retailer, and those of us lukewarm gals will get there when we get there.
~ Deal Diva Colleen
(Photos: Top left, Hope Garden "Gabby" bag, suggested retail $48; Bottom right, Cupcake "Large Duffel" in pink, another of my faves...and it comes in kelly green too.)