When to buy? When to wait?
So many deals, so much time left in the holiday shopping season. How's a bargain hunter to know when a discount reaches the real-deal zone?
I found lots of tips in The Bargain Hunter's Guide to the Galaxy at WSJ.com. Consider this pearl of wisdom in deciding whether to snag that sweater now at 50 percent off, or hope it gets red-lined two days before Christmas:
"It's not until department stores sell fashion and accessories at 70% off, in general, that they're selling them at around the wholesale price they paid. After hitting that level, department stores often ship unsold goods to off-price stores such as Ross Dress for Less."
Other useful tips from the bargain-hunter's guide:
- Lots more designer goods are showing up these days at the likes of TJ Maxx. The selection at such discount stores is often better near wealthy residential areas or high-end shops.
- Off-price stores often stock up on Thursday and Friday to get ready for the weekend crowds, so think about swinging by on your way home from work on Friday night.
- Tourist areas often get more traffic and more merchandise. That could make the outlet malls in Orando a prime shopping destination. But be sure to factor in the price of gas.
Of course, if you pass up a fab dress at 50 percent off, there's no guarantee it'll still be around for the next round of mark-downs. So what it's worth depends on how badly you want it.
Any other tips to share?
-- Deal Diva Letitia








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Katie Sanders foolishly spurned pretty dresses and shoes as a child, tossing new clothes over her shoulder at birthday parties with a totally rude "no, thank you." Her drab days of monocolor outfits are over now, and she certainly knows better than to turn down free stuff. Her wardrobe mixes classic with quirk. Think blazers with statement necklaces, and lots of patterned ballet flats. She can be reached at 850) 224-7263 or
Kameel Stanley has never encountered a thrift store she didn’t like. Her mother taught her that the true value of clothes isn’t how much they cost, but how many outfits one can create from them. Having grown up in Michigan, she was delighted to learn upon moving to Florida that she almost never needed to wear socks or boots again. There’s a lot of turnover in her closet, and she’s obsessed with dresses, necklaces and wedge heels. She can be reached at (727) 893-8643 or
A disciple of the little black dress classics school, Letitia Stein stretches her budget by looking for styles with staying power. She lives for 80 percent off shoes at DSW, floral sundresses and bohemian chic tops. She confesses to being a bit of a snob when it comes to handbags and jewelry. She can be reached at (813) 226-3400 or
From camo pants and construction boots to sundresses, sweaters and sling backs, Keyonna Summers knows how to make all of it rock -- at rock bottom prices. A Detroit native, Keyonna delves into her urban roots to find fashion pairings that give a nod to street fashion while maintaining the class of the modern, professional woman. She believes in searching for affordable clothes that look expensive and can easily be dressed up or down. You won't find plaid shirts or fleece jackets in her closet; the only hiking Keyonna does is to the bargain basement. She can be reached at (727) 445-4153 or
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