Tampabay.com
DECEMBER 15, 2008

How about selling ads on school buses to raise money?

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School leaders across Florida say they've cut to the bone. They've urged lawmakers to find new sources of revenue to help make ends meet.

There might be some things they can do on their own, too, it turns out.

Hillsborough is among the districts looking to increase its income by leasing land for cell towers. And then there's the state of New Jersey, where lawmakers are talking about making it legal for districts to sell ads on the sides of school buses, as the Press of Atlantic City reports.

Districts do run buses by the hundreds along busy streets and neighborhood roads. Why not take advantage, right? Well, this might prove as unpopular as BusRadio in Montgomery County, Md., schools or McDonald's ads on Seminole County report card jackets.

But with times being tough, can districts -- or parents -- really be too picky?

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Gradebook features education articles and insights on schools in Florida, focusing on Tampa Bay area schools. What's the latest from the Florida Department of Education? How is the FCAT being used to compare Florida schools? What's going in on in Tampa Bay schools? Get an insider's view from the Times education reporting team.

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Rebecca Catalanello covers Pinellas County schools. E-mail her: rcatalanello@tampabay.com.

Tony Marrero covers Hernando County schools. E-mail him: tmarrero@tampabay.com.

Marlene Sokol covers Hillsborough County schools. E-mail her: sokol@tampabay.com.

Ron Matus covers Pinellas County schools. E-mail him: matus@tampabay.com.

Jeffrey S. Solochek covers Pasco County schools. E-mail him: solochek@tampabay.com.

Kim Wilmath covers the University of South Florida. E-mail her: kwilmath@tampabay.com.

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