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David Beckham half naked for Armani again



Tbd-davidbeckham061209 David Beckham has some kind of endless contract showing off his abs and tats for Emporio Armani, so let's look at the latest installment, shall we? The footballer was at Selfridge's in London to show off the fall/winter campaign via a four-story billboard on the store, People says, likely just to compete with his equally hot wife Victoria. The crowds weren't bad, either, considering the London transit strike.

“David has a great sense of style and is an inspiring role model – this is what makes him the perfect partner for Emporio Armani underwear," the Giorgio Armani boilerplate statement read. "I am very excited that David Beckham’s new campaign image was unveiled exclusively in his home country and where better than at such an iconic retail destination as Selfridges.”

What do you think, Juice*heads? Is the rope too suggestive, or not suggestive enough?

[Last modified: Tuesday, May 25, 2010 10:40am]


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