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Bright House Networks to merge Tampa Bay and Orlando Spanish language newschannels into InfoMas

11

March

lydia-guzman-web.jpgBright House Networks has announced plans to merge its Tampa Bay and Orlando area Spanish-language newschannels into one regional effort called InfoMas. The new channel would feature a regional newscast with items from both areas, an Orlando-based talk show, major league baseball games, professional basketball games and political coverage.

The move follows Bright House's efforts to greater align its news operations in Orlando and the Tampa Bay area. The cable company owns both Central Florida News 13, a local newschannel in Orlando and Tampa Bay area newschannel Bay News 9. Each channel had its own Spanish language offshoot; now each of those channels will bay_news_9.pngmerge efforts for a single, regional voice.

Bright House's top manager for news and local programming, Elliott Wiser, said the effort may save costs behind the scenes while reflecting the strong unity among Spanish-speaking communities along the I-4 corridor from Tampa to Orlando.

"When I do baseball, i had to have a person running master control in Tampa and a person at master control in Orlando," he said. "Now a lot of that is streamlined. And there's such a strong unity among Hispanic communities in Tampa and Orlando, it just made sense."

Wiser said there are no similar plans to unite the English-language news operations. Bay News 9 en Espanol anchor Lydia Guzman will serve as the channel's primary news anchor, with a start date loosely scheduled for late summer.

[Last modified: Friday, March 11, 2011 8:17am]

    

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