The Fan, Tampa Bay's first FM sports talk station, to debut at noon Aug. 2
After weeks of rumors and development, CBS Radio is poised to debut the Tampa Bay area's first FM sports talk radio station, Sportsradio 98.7 the Fan, at noon Thursday with a special event at the University of South Florida unveiling the on air lineup.
That means the contemporary hits radio station Play 98.7 will vanish at that time, after playing an hour of sports-focused music leading to a telecast of the announcement live which will kick off the station's broadcasting.
I wrote a story a few weeks ago about what it may mean to see sports talk flourish on the FM dial. At a time when American seems more polarized than ever, sports is one of the few areas of life where lots of us still gather to disagree agreeably.
Station officials won't reveal who their on air people are before the announcement. You can click here to see the story I wrote for the newspaper with some pretty strong speculation on who will be in the starting lineup.
Feel free to float your own speculation in the comments section below.