Fox and Friends to feature St. Petersburg businessman Bill Edwards in new segment on rebuilding dreams
(UPDATE: Officials at The Club say the event has been delayed from July 26 to a possible date in September, which moves the broadcast back until after the GOP convention.)
St. Petersburg businessman Bill Edwards and his renovated facility The Club at Treasure Island will be the first stories featured later this fall in a new segment on Fox News Channel's morning show about recovering from the recession's effect on property and home values.
Dubbed "Rebuilding Your Dreams," the segment features legal expert Bob Massi traveling to locations across the country representing rags-to-riches turnarounds. And the first segment features a live seminar aired from The Club focused on giving viewers advice on how to rebuild their own dreams.
Massi will interview Edwards on his own self-made story -- a multi-millionaire financier and philanthropist, he started his mortgage business in 1993 with a $30,000 loan -- and also talk about how he bought the private yacht club in 2009, turning it into a venue for artists such as David Cassidy, Ben Vereen and Wayne Brady.
Fox News originally planned to broadcast the segment from Miami, but was wooed to the Tampa Bay area by Edwards' people, eager to show off how they have upgraded The Club and bring his story to a national audience, said spokesman Scott Pinsker.
As a commenter below noted, Fox & Friends broadcast from the Don Cesar hotel in St. Petersburg in 2006; organized as part of the channel's 10 anniversary celebration, that broadcast featured anchors Shepard Smith, Gretchen Carlson and Steve Doocy.
But can a multi-millionaire really give average people advice on how to rebuild dreams delayed or damaged by the failing economy? "I would imagine someone with (Edwards') experience would have a great perspective to offer people," Pinsker said of Edwards, who also owns two Treasure Island hotels, manages the Mahaffey Theater and is renovating the struggling Baywalk shopping complex downtown. "You're talking about a self-made man."
Local fans who want attend the broadcast, which will take place at The Club, are asked to send an email to [email protected]. Admission is free.