The Most Popular Media in 2006 According to Nielsen
Media tabulation giant Nielsen Media Research just issued a release listing the top 10 products of the year for TV, movies, DVDs and more. here's a sample of what they noticed in 2006.
NIELSEN ISSUES MOST POPULAR LISTS FOR 2006
New York, NY, December 20, 2006 – Several Nielsen media tracking businesses today released a year-end look at the most popular media trends among Americans during 2006. This is the first time the Nielsen companies have released a compilation of “Top 10’s” for the Nielsen brands. Going forward this information will be released publicly on a regular basis.
TELEVISION – from Nielsen Media Research
Top 10 TV Programs - Regularly Scheduled - 2006
Rank Programs Network % of Homes in U.S. (Rating)
1 AMERICAN IDOL-TUESDAY FOX 17.7
2 AMERICAN IDOL-WEDNESDAY FOX 17.2
3 DANCING WITH THE STARS ABC 12.7
4 CSI CBS 12.0
5 DANCING W/STARS RESULTS ABC 11.4
6 NBC SUNDAY NIGHT FOOTBALL NBC 11.1
7 CSI: MIAMI CBS 10.3
8 DESPERATE HOUSEWIVES ABC 10.2
9 HOUSE FOX 10.0
10 DEAL OR NO DEAL-MON NBC 9.8
10 WITHOUT A TRACE CBS 9.8
Source: Nielsen Media Research
Note: Data from Dec 26, 2005 - Dec 17, 2006. Household Ratings include Live and Same Day timeshifted viewing.
Top 10 TV Programs - Single Telecasts - 2006
Rank Telecast Network Date Aired % of Homes in U.S. (Rating)
1 SUPER BOWL XL ABC 2/5/2006 41.6
2 SUPER BOWL POST GAME ABC 2/5/2006 29.0
3 ACADEMY AWARDS ABC 3/5/2006 23.1
4 ROSE BOWL ABC 1/4/2006 21.7
5 GREY'S ANATOMY ABC 2/5/2006 21.0
6 FOX NFC CHAMPIONSHIP FOX 1/22/2006 20.8
7 AMERICAN IDOL-WED FOX 5/24/2006 20.5
8 AMERICAN IDOL-TUES FOX 1/24/2006 19.6
9 AMERICAN IDOL-TUES FOX 1/17/2006 19.3
10 AMERICAN IDOL-TUES FOX 3/21/2006 19.2
Source: Nielsen Media Research
Note: Data from Dec 26, 2005 - Dec 17, 2006. Household Ratings include Live and Same Day timeshifted viewing. Excludes telecasts under 5 minutes.
Top 10 "Timeshifted" Primetime TV Programs - 2006
% Increase
Rank Programs Network in Viewership
1 STUDIO 60 NBC 10.9
2 HEROES NBC 9.1
3 GILMORE GIRLS CW 7.9
4 AMERICA'S NEXT TOP MODEL CW 7.7
5 30 ROCK NBC 7.5
5 FRIDAY NIGHT LIGHTS NBC 7.5
7 NINE, THE ABC 6.7
7 SUPERNATURAL CW 6.7
9 KIDNAPPED NBC 6.6
9 ONE TREE HILL CW 6.6
9 SMALLVILLE CW 6.6
Source: Nielsen Media Research
Note: Data from Dec 26, 2005 - Dec 3, 2006. Percent Increase in viewership is based on difference between Live Household Ratings and Live+7.
MOVIES – from Nielsen EDI and Nielsen VideoScan
Top 10 Box Office - All Theatrical - 2006
Rank Title Cumulative Total US $ Open Date
1 Pirates of the Caribbean: Dead $423,315,812 7/7/2006
2 Cars $244,082,982 6/9/2006
3 X-Men: The Last Stand $234,362,462 5/26/2006
4 The Da Vinci Code $217,536,138 5/19/2006
5 Superman Returns $200,081,192 6/28/2006
6 Ice Age: The Meltdown $195,330,621 3/31/2006
7 Over the Hedge $155,019,340 5/19/2006
8 Happy Feet $149,244,791 11/17/2006
9 Talladega Nights: The Ballad $148,213,377 8/4/2006
10 Casino Royale $137,501,384 11/17/2006
Source: Nielsen EDI
Note: Data from Jan 1 – Dec 17, 2006, US and Canada Only








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