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Is Tampa Tribune courting angry, conservative readers?

SaintPetersblog editor Peter Schorsch just posted a curious mailer from the Tampa Tribune, showing an irritated-looking, older white male scowling at the world. (UPDATE: I have since held and reviewed a copy of the mailer, sent to a relative of a St. Petersburg Times employee.)

The headline underneath him: "Are you looking for a more conservative view?


The implications are far reaching. Especially since the mailer doesn't seem to distinguish the newspaper's opinion columns from its actual news reporting.

And apart from questions about what it means for news reporting, I'm surprised a newspaper would be so willing to appear like it's excluding readers who aren't necessarily like the guy in the mailer.

Like me.

Go to Schorsch's site to see the whole mailer.

[Last modified: Thursday, June 9, 2011 4:45pm]


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