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Sun Chips dumps noisy eco bag
I had to laugh reading this story today by our colleague Stephanie Hayes that Frito Lay has bagged the green bag they had touted for Sun Chips. It was biodegradable! But it was NOISY.
Are we really this sensitive/ entitled/ spoiled that a company loses sales because their biodegradable bag is too noisy? This says a lot about our society, dontcha think? I grant you, I found the bag annoyingly loud, too. But how hard is it to dump the chips in a bowl? Besides, they were a good tool for catching your kid sneaking into the snack cupboard. I could hear two rooms away if someone was getting into the Sun Chips.
I liked Stephanie's observation that this is another example of our impatience for environmental do-gooding. Like low-flow toilets or phosphate-free dish detergent that doesn't work as well, we are glad to help the evironment — as long as it's not, you know, annoying.
--Sharon Kennedy Wynne
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THE AUTHORS
Sharon Kennedy Wynne has sunscreen in her blood. She may have been born in Buffalo but she got here as fast as she could, in time for kindergarten. She grew up in St. Petersburg, graduated from the University of Florida journalism school, and even got married at Sunken Gardens. She's one of the few adults we know who actually loves taking her kids to the beach. She has two sons and with 10 years of parenting under her belt, she's starting to feel a little less out of her league. She comes from a large family and loves to debate, so brace yourself when the hot topics come up.
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Freelance writer Courtney Cairns Pastor wasn’t so sure about having kids and how she would balance child-rearing with her journalism career. It turned out that her journalism training went to good use. As the mom to a funny, active toddler, she learned to handle him like she did her sources. Never ask yes or no questions (the answer will always be no), get him to be specific (are you crying because you’re wet or your tooth hurts?) and be prepared for anything because no two days are the same. When she’s not playing trucks, Courtney crams for her book club, trains for races and occasionally bursts into showtunes. E-mail her at 
Suzannah DiMarzio has it bad for the Mouse. Although she grew up outside of Boston, she took her degree in tourism management down to Orlando just to work at Disney and the travel industry. Of course, when she married her high school sweetheart, the reception was at Disney. She’s now a seasoned stay-at-home mom to two tweens and a toddler – and yes, that is as crazy as it sounds. Suzannah has her own blog, Comment Policy
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