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Artist of the day: The Sarah Mac Band

Tallahassee trio the Sarah Mac Band -- Sarah Mac on vocals, guitar and more; Charlie Vanture on lead guitar and Claire Swindell on bass -- are becoming familiar faces in Tampa Bay, thanks to regular performances at venues like the Hideaway Cafe in St. Petersburg and Skipper's Smokehouse in Tampa.

They're a welcome sight, as their laid-back, feel-good jam-pop -- think Grace Potter and the Nocturnals, or Melissa Ethridge on vacation -- has earned them spots opening for the likes of Shawn Colvin, Robert Randolph and the Lee Boys, among others.

Tireless performers and prolific bloggers, the band has released three albums, but lately, they've tried a very innovative tactic in getting their music to the masses. In what they're calling the "Single Revolution," they're releasing new singles one at a time, asking fans to pay $10 a limited pressing. The money goes toward funding the next single.

"Although a lot of people thought we were crazy for embarking on this project to charge $10 for one song, we've been pleasantly surprised that most people are clamoring for new music and are generous enough to support us by paying for it," Swindell said.

Most of the singles sell out in about a month, which means they might be sold out of their sixth and most recent one, Dead Revolutionaries, when the band hits St. Petersburg on Friday for a show at the Hideaway Cafe, 1756 Central Ave. in St. Pete. Click here for details.

"If they have sold out, maybe we'll have the yet-to-be-named No. 7 single released by then," Swindell said. "We'll have to wait and see."

LISTEN - The Sarah Mac Band, 'Dead Revolutionaries'

[Last modified: Wednesday, July 28, 2010 3:19pm]


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