As you may know, the Hard Rock brand is turning 40 this year. The iconic chain of cafes and hotels has been celebrating around the globe all year, with concerts, expansions, renovations and much, much more.

Pretty soon, the party will hit Hard Rock's home base of Orlando. On Saturday, Oct. 1, the brand will host a free daylong concert in downtown Orlando featuring an array of '90s rockers -- Collective Soul (above), Everclear, Tonic, Mike Doughty -- plus Darryl "DMC" McDaniels, The Parlor Mob, locals Matt Hires and Plain Jane Automobile, and more. Sure, it's all the way over in Orlando, but you can't expect us not to pay attention to a free concert featuring this many alt-rock bands from the '90s, can you?

Click here for details on the show, and here for details on a contest in which students in Seminole and Orange counties can win a spot on the bill.

-- Jay Cridlin, tbt*