Erik Mishiyev, a.k.a. DJ Short-e is a multihyphenate to the extreme, from his hometowns (New York/Tampa/Miami) to his skills (rapper/DJ/TV host) to his ambitions (mogul/producer/superstar).

Directed by and starring DJ Short-e, the clip for his song HOT4EVA features him chilling in a VIP booth and a DJ booth, surrounded by ladies and bling and bottles. It’s spotlight living, which is exactly where Mishiyev wants to be. He’s rapping and spinning and flashing the high life.

-- Jay Cridlin, tbt*