The Florida Chamber of Commerce's latest ad has angered police and teacher union members in Tallahassee this week protesting changes to cuts in their salaries and benefits.

The ad offers up a sentimental pitch to viewers that attempts to sympathize with "police officers and teachers" to get viewers to support a bill that strips police officers and teachers from using direct deposit from their paychecks to pay their dues.

But the move has prompted the union's grassroots effect, Awake the State, to start a petition drive urging people to sign this statement: "The Florida Chamber says it speaks for the interests of Floridians, but we know different. This high-priced lobbying firm only speaks for the interests of wealthy, multi-state corporations, not the interests of Florida’s communities and small businesses."

Here's the text of the chamber ad:

Firefighters, police officers and teachers are facing uncertain times. So the last thing they deserve is for unions to take away their hard-earned money to play politics, sometimes without asking for approval. That’s why the Supreme Court voted to allow workers paycheck protection. After all they do to help us, isn’t it time we helped them?