Florida activists featured in new, national GOP ad campaign
The Tampa mom of an autistisic child and a Sarasota woman turning her life around after struggling with substance abuse are featured in a new national TV ad campaign by the Republican National Committee. They are two of the five stories to be told in 30-second RNC ads to air during next week's Republican presidential debate on the Fox Business Network.
The $300,000 ad buy, which also includes digital ads, highlights the personal stories of people participating the RNC's Republican Leadership Initiative, a program that is recruting and training hundreds of community members in battleground states to lead the GOP's field campaign to win the White House. The ads also appear aimed at reminding voters that the Republican party values divsersity.
“Our effort to win the White House is fueled by the diverse and unique personal stories that motivate each and every individual to get involved in the political process,” said RNC Chairman Reince Priebus. “The RNC is going neighborhood by neighborhood, to listen to these stories from across the country and harness the energy behind each individual’s inspiration for wanting to make our country a better place. We only win the White House by joining together to take a leading role in our communities, and we want to share the stories of those who are already making that effort and encouraging others to do the same.”