Rubio featured in TV ad pitching hard-line immigration enforcement
A TV ad featuring Sen. Marco Rubio touting the "toughest enforcement measures in the history of the United States" is set to run in Florida and five other states, part of an effort to sell the immigration bill to conservatives.
Americans for a Conservative Direction, a 501c4 backed by Facebook's Mark Zuckerberg, said the ad will run in statewide in Florida plus markets in Texas, Utah, North Carolina, Iowa and Kentucky. It's a seven-figure buy, an official told the Buzz.
“Conservative leaders in congress have put forward a bold plan with the toughest enforcement measures to secure our broken borders and hold those who have broken our laws accountable," said spokesman Rob Jesmer. "Americans for a Conservative Direction is committed to supporting this effort as Congress gets to work on the real solutions that will fix our broken immigration system, secure our borders and help grow our economy."
The group is an arm of Zuckerberg's newly formed FWD.us, and counts Florida strategist Sally Bradshaw as an adviser.