New York Fashion Week has officially begun. It's not the overpriced hotel rooms on the island of Manhattan; the sudden swarming of tall, thin models in coffee shops across Midtown; or even the stylish swoosh of fabric that gives NYFW away. Rather it's an event that has become informally known as the kick-off to fashion week, The Red Dress Collection Fashion Show presented by The Heart Truth.
The symbol of The Heart Truth — a campaign founded by the National Heart, Lung, and Blood Institute, with the singular goal of making women more aware of the danger of heart disease — is the little red dress. But there's nothing little about The Red Dress Collection Fashion Show, which boasts big stars strutting the red carpet in support of The Heart Truth and its mission to give women a wake-up call about their risk of heart disease.
Every February, my company, PrettyCity, partners with The Heart Truth to raise awareness about women's heart disease as well as to encourage women to take care of themselves. Plus, I'm a woman, I own several red dresses and, I wouldn't kick a pair of Louboutins out of bed. And I have a heart, which makes me officially biased and unabashedly heartfelt in my support of The Heart Truth.
On Feb. 6 in New York, celebs including Minka Kelly, Jillian Michaels, Toni Braxton. Jamie Chung, Kris Jenner (as well as daughters Kylie and Kendall), Gabby Douglas and many more sashayed down the runway in red dresses for the cause.
Three favorites quickly emerged for me: Kelly's belted, Grecian-inspired Oscar De La Renta gown was gorgeous, as was Jamie Chung's sequined, custom-made David Meister frock. Kendall Jenner was beautiful in a Badgley Mischka column gown with adorned shoulders. As a bonus, it was touching to see Jenner sisters Kylie and Kendall link arms and hold hands as they finished their runway walks.
What's a girl to wear with a stunning designer dress? Red bottom shoes, of course. As if custom fitted designer gowns, makeup by Stila, and spreading a life-saving message were not enough of a draw for the night's celebrities-turned-models, Christian Louboutin heels were perfectly paired with each gown. And while that would be a bonus to many women, fitness guru Jillian Michaels looked beautiful, albeit nervous, walking the runway in sky-high Loubies. No doubt the five-inch heels were quite a departure from the sneakers Michaels typically dons on The Biggest Loser.
Kelly Osbourne threw another hue into the color scheme as she walked down the runway with her signature lavender locks in a red, sweetheart neckline Zac Posen dress. Puerto Rican actress Roselyn Sanchez was spirited in a red Tadashi Shoji gown, while 17-year-old gold medal gymnast Gabby Douglas looked poised beyond her years in Pamella Roland.
For those who did not make it to New York, the show can be viewed in its entirety on The Heart Truth's Facebook page. An even more impressive social media boon can be earned by posting a heart-inspired photo on Twitter or Instagram with the hashtag #ShowYourHeart. For each person who does so all February long, Diet Coke will donate $1 to support heart health research.
— Carolyn Brundage is the founder of tampabay.prettycity.com, a guide to the best in local beauty. Need beauty advice? Tweet up with Carolyn @tampabaypretty.