CARROLLWOOD — At the start of 2010, the Carrollwood Players struggled to make ends meet. The theater company couldn't promise the public the Carrollwood Playhouse could stay open much longer.
As the year comes to a close, group president James Cass admits things aren't necessarily looking up. But, said Cass, "they're not getting worse."
Cass replaced Toni Germinario as president of the Carrollwood Players when Germinario's term ended over the summer.
"Attendance is still somewhat lacking and the economy is not in the best shape," Cass said.
Expenses for the theater haven't changed: $100,000 a year to keep it running. The not-for-profit organization tries to cover costs using ticket sales, but that hasn't been enough.
"We're getting a lot of help here and there," said Cass.
The theater hosted special events and extra shows for additional income this year. The Tampa Pitcher Show, a local movie theater, restaurant and bar, stepped up to host fundraisers for the Carrollwood Players. The Carrollwood Cultural Center has expressed interest in helping, too, and AAA is planning a murder mystery cruise for 2011, from which part of the proceeds will benefit the theater.
Cass said the group won't give up. "We have a good group of people. One way or the other, we will survive."
Arleen Spenceley, Times staff writer