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Gene Weingarten: Google tool will put you in your place

WASHINGTON — When a teenage me first expressed an interest in being a writer, my Aunt Ethel sat me down for a solemn conversation. Aunt Ethel was an English teacher and a magnificent cynic.

"Have you ever heard of William Faulkner?" she asked me.

"Sure," I said.

"Have you ever heard of Joseph Hergesheimer?"

"Uh, no."

"Well, there was a time when the American public considered Joseph Hergesheimer a better writer than William Faulkner."

Aunt Ethel's point was that the success of a writer is dependent less on his talent than on the fickle tastes of an idiot public. She didn't want this for me; she wanted me to be an insurance actuary. I noted her point but mostly disregarded it; my suspicion was that she was full of it. In the ensuing years, I never saw any evidence that Hergesheimer — a flowery, minor novelist and a contemporary of Faulkner — had ever challenged Faulkner in the public's fancy.

Now I have it. A new Google tool called NGram viewer lets you see, on a timeline graph, the comparative popularity of any two or more words, phrases or names, judged by the frequency of their mentions in the millions of English language books Google has digitized. A decade after her death, Aunt Ethel has been vindicated. Faulkner once was less popular than Hergesheimer but passed him in 1934 and left him in the dust.

I learned about this Google tool from my friend Tom Scocca, the Slate columnist. Tom has been publishing his excellent NGram results for two months now: "Television" passed "Bible" in 1968. Also that year, "orgasm" passed "chastity." "Obese" passed "portly" in 1939.

Tom got me started on doing these on my own. I curse him now for all eternity. It is beyond addictive.

In 1940, "car" finally passed "horse" and never looked back.

In 1966, "black activist" passed "credit to his race."

In 1950, "panties" passed "bloomers." It took 25 years more for "pants" to pass "trousers."

Until 1900, "sex" and "romance" were parallel, with "sex" just slightly ahead. That year, the two lines kissed demurely for an instant before "sex" roared away into the insurmountable lead it maintains today. In 1973, "having sex" passed "going steady."

In 1996, "stoner" passed "dipsomaniac."

In 1978, "romaine lettuce" passed "iceberg lettuce."

"Wireless" has experienced two huge peaks, the first in 1919 and an even bigger renaissance in 2007.

In 1917, "hot dog" passed "frankfurter."

In 1956, "beer" passed "liquor."

The use of the N-word peaked in 1970 and has been steadily declining. The use of "the N-word" peaked in 2002. The N-word is still waaaay more in use than "the N-word."

In 2002, "Harry Potter" passed "Huckleberry Finn."

"God" outstrips all proper names, including "Christ," "Mohammed," "Shakespeare" and "Lady Gaga."

In 1843, "astrology" passed "phrenology." Twenty years later, "surgery" passed "leeches."

In 1933, "Hitler" surpassed "Satan" and has remained firmly in the lead.

"Gene Weingarten" has never passed, and remains significantly behind, "Joseph Hergesheimer."

Okay, I'm cured now.

Gene Weingarten can be reached at weingarten@washpost.com. Chat with him at noon Feb. 22 at www. washingtonpost.com.

Gene Weingarten: Google tool will put you in your place 01/29/11 [Last modified: Monday, November 7, 2011 1:17pm]

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