Wednesday, November 14, 2018
Business

One Buc Place becoming AdventHealth Training Center under 10-year deal

TAMPA — One Buc Place, the practice and training complex for the Tampa Bay Buccaneers, will be known as the AdventHealth Training Center under a 10-year deal announced Monday by the Bucs and Florida Hospital, soon to be known as AdventHealth.

"This is the biggest thing that we have been hoping to find a partner with for a long time," Bucs owner and co-chairman Bryan Glazer said.

Neither company would disclose how much money AdventHealth will put into the agreement, which covers the entire training complex, including the 100,000-square-foot, air-conditioned indoor practice enclosure the Bucs finished before the start of the 2017 season.

Asked whether the agreement was for seven figures, hospital executive Mike Schultz said, "certainly."

Florida Hospital recently announced it will become AdventHealth, effective Jan. 2, 2019. Hospital administrators see an expanded relationship with the Bucs as a way to introduce the hospital anew in a crowded, competitive health care market.

CONTEXT: The future of Tampa Bay hospital care looks a lot like Apple and Amazon

"The ability to get our new name out there was very important to us because it is a very competitive landscape in health care," said Schultz, president and CEO of Florida Hospital, the West Florida division of the Adventist Health System. "The Tampa Bay Buccaneers have that appeal. They’re a local legend. They’re a regional powerhouse in terms of brand. And because of the NFL, they’re a national company as well."

Earlier this month, the Bucs and Florida Hospital did a back-to-school event offering physicals, health screenings and eyeglasses at Raymond James Stadium that drew 35,000 people.

"That’s a presence that we just couldn’t do on our own," Schultz said.

Florida Hospital has been the exclusive hospital of the football team under a sponsorship relationship that’s been in place since 2012. The hospital also has a partnership with the Tampa Bay Lightning. Asked whether it would be open to a sponsorship with the Tampa Bay Rays for the team’s proposed ballpark in Ybor City, Schultz said he wasn’t aware of any discussions yet with the baseball team.

"We evaluate opportunities to make sure that they fit with what we’re looking to do, so nothing’s off the table," he said, "but there’s nothing that we’ve discussed in general with the Rays."

MORE: Go here for more Business News

Contact Richard Danielson at [email protected] or (813) 226-3403. Follow @Danielson_Times

Comments
Disney unveils plans for ‘Guardians of Galaxy’ coaster, high-tech robots

Disney unveils plans for ‘Guardians of Galaxy’ coaster, high-tech robots

At an amusement park industry trade show, a Disney executive hails the next generation of animatronics.
Updated: 2 hours ago
Pinellas hotels report 6 percent dip in room sales since Red Tide hit

Pinellas hotels report 6 percent dip in room sales since Red Tide hit

Pinellas County is still on track to break its bed-tax collection record, even though Red Tide has showed little sign of letting up.
Updated: 10 hours ago
USF marks construction milestone at medical school building in Water Street Tampa

USF marks construction milestone at medical school building in Water Street Tampa

The University of South Florida and Tampa leaders Wednesday marked the "topping off," or completion of vertical construction, on the USF Health Morsani College of Medicine and Heart Institute.
Published: 11/14/18

New Jersey manufacturer relocates headquarters to Seminole

S.S. White Technologies, which specializes in flexible shaft technology, moved into a 90,000 square foot facility at 8300 Sheen Drive.
Published: 11/14/18
Ford, Walmart test self-driving grocery delivery in South Florida

Ford, Walmart test self-driving grocery delivery in South Florida

Ford and Walmart are teaming up to test a self-driving grocery delivery service.
Published: 11/14/18
Chick-fil-A now offering delivery, celebrates by giving away free sandwiches

Chick-fil-A now offering delivery, celebrates by giving away free sandwiches

Chick-Fil-A will give away free classic chicken sandwiches to customers who order at least $5 worth of food from DoorDash, a delivery service.
Published: 11/14/18
These are the 'worst toys' of the holiday season

These are the 'worst toys' of the holiday season

A Black Panther "slash claw" and a plastic Power Rangers sword are among the items topping a consumer safety group's annual list of worst toys for the holiday season.
Published: 11/14/18
The Daystarter: A whole lot of suing going on in the Florida recount; why Rick Scott and Bill Nelson are smack in the middle; a Hall of Fame kind of night for Martin St. Louis

The Daystarter: A whole lot of suing going on in the Florida recount; why Rick Scott and Bill Nelson are smack in the middle; a Hall of Fame kind of night for Martin St. Louis

The Daystarter: Marc Topkin on Rays’ manager Kevin Cash falling short of the top AL manager award; Graham Brink on why Amazon just isn’t that into Tampa Bay; and Tom Jones on why the Bucs are keeping Jameis Winston on the bench.
Published: 11/14/18
Time running out for officials to reach stadium deal with Rays

Time running out for officials to reach stadium deal with Rays

With elections in the rearview mirror, focus shifts to efforts to move the Tampa Bay Rays to Ybor City.
Published: 11/13/18
Updated: 11/14/18
Dear Amazon, from Tampa Bay: Why don't you love us?

Dear Amazon, from Tampa Bay: Why don't you love us?

Seattle-based Amazon decided to open a second headquarters, splitting it between New York City and the Washington, D.C., area. Tampa Bay never had a chance.
Published: 11/13/18
Updated: 11/14/18