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First Watch breakfast/lunch chain coming to Brandon

 
Published Feb. 6, 2013

First Watch, a national breakfast/lunch chain and popular favorite around Tampa Bay, will open a Brandon location at 11305 Causeway Blvd. in the Lake Brandon Village shopping center this summer.

The 3,400 square-foot restaurant will employ approximately 25 people and will feature an outdoor patio.

First Watch has 37 restaurants in Florida and more than 100 across the United States, of which three are freestanding. When the Brandon First Watch opens, it will be the only Tampa Bay area restaurant and one of only two in the state in a freestanding outparcel building.

An award-winning company, First Watch has taken home several accolades in the area over the years, including "Favorite Business Breakfast" in the Tampa Bay Business Journal Readers' Choice Awards and "Best Brunch Spot" in the iHeart Tampa Bay Awards.

"Over the years, we have received more requests to open a restaurant in Brandon than any other area," said Chris Tomasso, chief marketing officer for First Watch. "We have a long history in the Tampa Bay area and have been fortunate to have built a tremendously loyal following that we are confident will carry over to this new restaurant in Brandon."

As the company celebrates its 30th year, its aggressive growth strategy continues in its home state. News of the Brandon restaurant comes on the heels of three other recent announcements impacting Florida — the opening of the first First Watch in Wellington and plans to open the first restaurant in St. Petersburg and Winter Park during the first half of this year.

First Watch serves its entire menu daily from 7 a.m. until 2:30 p.m. The restaurant also offers guests complimentary newspapers and free Wi-Fi Internet access.

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