Make us your home page
Instagram

Most Florida papers post drops in circulation

Most newspapers in Florida posted circulation drops in the latest industry estimates released Thursday.

The Tampa Bay Times, which remains the largest paper statewide, posted a 1 percent decline in Sunday circulation and 7 percent decline in Monday-Friday daily circulation in the six-month period that ended March 31, according to estimates from the Alliance for Audited Media.

"We continue to feel some impact to our daily readers because of a still sluggish but gradually improving local economy," Times vice president and Tampa publisher Joe DeLuca said. "However, we are seeing some extremely positive signs in recent trends including significant growth in Sunday single copy sales and in our digital subscriptions to tampabay.com."

The alliance, formerly known as the Audit Bureau of Circulations, has dramatically changed the way it calculates circulation, making comparisons to previous years' data difficult.

Its new figures place a greater emphasis on counting both "branded editions" passed out to readers for free as well as newspaper readers who gain news access through websites, tablets and smartphones.

The changes, in some instances, have made a noticeable difference. For instance, the Tampa Tribune, one of the few Florida papers to post an increase in daily circulation, was buoyed by the addition of 12,654 branded editions. As a result, its daily circulation was up by about 7,000 copies instead of dropping.

Topping the list for total average circulation are USA Today (3.26 million), the Wall Street Journal (2.29 million) and the New York Times (2.15 million).

Florida's latest daily, Sunday figures

PaperDaily (chg)*Sunday (chg)
Tampa Bay Times317,270 (-7%)397,996 (-1%)
Tampa Tribune198,543 (+4%)274,973 (-2%)
Orlando Sentinel173,542 (-6%)258,158 (-4%)
S. Fla. Sun-Sentinel162,721 (-6%)217,600 (-5%)
Miami Herald**141,188 (-4%)197,243 (+3%)
Palm Beach Post105,335 (+4%)128,917 (-20%)
Fla. Times-Union84,321 (-6%)117,325 (-16%)
PaperDaily (chg)*Sunday (chg)
Tampa Bay Times317,270 (-7%)397,996 (-1%)
Tampa Tribune198,543 (+4%)274,973 (-2%)
Orlando Sentinel173,542 (-6%)258,158 (-4%)
S. Fla. Sun-Sentinel162,721 (-6%)217,600 (-5%)
Miami Herald**141,188 (-4%)197,243 (+3%)
Palm Beach Post105,335 (+4%)128,917 (-20%)
Fla. Times-Union84,321 (-6%)117,325 (-16%)

*Average daily circulation Monday through Friday, except Orlando Sentinel, which is Wednesday through Friday average.

** Does not include El Nuevo Herald

Source: Alliance for Audited Media, formerly called the Audit Bureau of Circulations, report for six months ended March 31.

Most Florida papers post drops in circulation 05/01/14 [Last modified: Thursday, May 1, 2014 6:53pm]
Photo reprints | Article reprints

© 2017 Tampa Bay Times

    

Join the discussion: Click to view comments, add yours

Loading...
  1. Rick Scott appoints 'my friend,' Jimmy Patronis, as Florida CFO

    State Roundup

    TALLAHASSEE — Gov. Rick Scott on Monday appointed a long-time friend and political supporter, Jimmy Patronis, to replace Jeff Atwater as Florida's next chief financial officer, making him one of three members of the Cabinet that sets state policy on a wide range of issues. He'll take over Friday.

    Rick Scott appoints Jimmy Patronis (background) as CFO. [STEVE BOUSQUET | Tampa Bay Times]
  2. Local gas prices plummet as Fourth of July holiday travel approaches

    Tourism

    TAMPA — Local gas prices are enjoying an unseasonal dip around the $2 mark just in time for the hectic Fourth of July holiday travel weekend.

    The price of regular unleaded gasoline has dropped to $1.99 at a Rally station on Pasadena Ave. South and Gulfport Boulevard South, South Pasadena.
[SCOTT KEELER   |   Times]

  3. Air bag recalls, lawsuits lead Takata to file for bankruptcy

    Autos

    Shattered by recall costs and lawsuits, Japanese air bag maker Takata Corp. filed Monday for bankruptcy protection in Tokyo and the U.S., saying it was the only way it could keep on supplying replacements for faulty air bag inflators linked to the deaths of at least 16 people.

    Japanese air bag maker Takata Corp. CEO Shigehisa Takada bows during a press conference in Tokyo on Monday. Takata has filed for bankruptcy protection in Tokyo and the U.S., overwhelmed by lawsuits and recall costs related to its production of defective air bag inflators.
[(AP Photo/Shizuo Kambayashi]
  4. Airbag maker Takata bankruptcy filing expected in Japan, U.S.

    Corporate

    DETROIT — Japanese airbag maker Takata Corp. has filed for bankruptcy protection in Tokyo and the U.S., overwhelmed by lawsuits and recall costs related to its production of faulty air bag inflators.

  5. Federal agencies demand records from SeaWorld theme park

    Tourism

    ORLANDO — Two federal agencies are reportedly demanding financial records from SeaWorld.

    Killer whales Ikaika and Corky participate in behaviors commonly done in the wild during SeaWorld's Killer Whale educational presentation in this photo from Jan. 9. SeaWorld has been subpoenaed by two federal agencies for comments that executives and the company made in August 2014 about the impact from the "Blackfish" documentary. 
[Nelvin C. Cepeda/San Diego Union-Tribune/TNS]