NEW YORK — Americans are expected to spend $21.3 billion on pet food this year, up 3 percent from $20.6 billion in 2012, according to the American Pet Products Association.
Walk through any pet shop and you can see why. Store shelves are stocked with high-end meals, from organic cat food to frozen raw dog food. While pricier options might have less filler and more protein, veterinarian Liz Hanson says for most healthy pets, regular dry food and water can be fine. "Some people think that if it's cheaper it must be less quality. That's not necessarily true," she says. "If you have a healthy dog, with no medical condition, there is no reason not to pick up a brand-name dog food from Walmart or Costco."
Deals can also be found online, but beware of shipping costs. Here are five ways to cut down your pet food budget:
Follow big brands
Pet food makers and online stores often post coupons on social media sites and their websites. So follow your pet's favorite brand on Twitter and like it on Facebook. Do the same with online stores. Also check your weekly newspaper circulars.
Set up a subscription online to get your pet food delivered to your door automatically on a regular basis. Amazon.com, PetFoodDirect.com and Dog.com all offer discounts for that service. A case of 24 cans of Purina Fancy Feast cat food was selling for $14.29 on Amazon.com, but is offered for 5 percent off at $13.58 if you choose to have it automatically shipped.
Dig up the lowest pet food prices online on new pet product search website DugDug.com.
The site sells dog and cat products, but will launch items for smaller animals, such as fish, birds and hamsters within the year.
Deal sites for dog treats
If a new treat gets your dog's tail wagging, discover them on a dog daily deal website. DoggyLoot.com updates its website every Monday to Saturday with new dog products at a reduced price, including treats.
Shipping is free, and with some treats, you have the option of signing up for a subscription to get it delivered home automatically.
Make your own
Whipping up a freshly cooked meal for your pet can offer up some savings, especially if the pet has an allergy or other medical condition. Specialty foods for dogs with a condition can be more expensive than others.
Before switching to a cooked diet, consult with a veterinarian or pet nutritionist to make sure your pet is getting all the nutrients it needs, says Patti Howard, a pet nutrition specialist.