Tuesday, April 24, 2018
Business

New, higher capacity iPad

Apple announced that it is doubling the amount of storage available on the iPad, something that may appeal to business customers.

Apple said it will begin selling a 128 GB model of the iPad on Tuesday; previously, the iPad only went up to 64 GB of storage. The iPad's price tag will start at $800, with Wi-Fi connectivity. Users who want to connect the tablet to cellular networks will pay $929.

The latest model also has the same capacity as Microsoft's top-of-the-line Surface with Windows 8 Pro, which is set to hit store shelves Saturday. In comparison, the Surface Pro starts at $899 for 64 GB of storage; the 128 GB model will cost $999.

Yet while the latest iPad will be cheaper than Microsoft's high-end offering, it's probably going to a be a tough sell for the average consumer. Even at $800, the newest iPad will only be slightly cheaper than the company's least expensive laptop, the $999 MacBook Air.

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