Make us your home page
Instagram

Amazon offers Prime video-streaming on monthly basis

SAN FRANCISCO — Amazon.com Inc is testing a new monthly option for its popular Prime video-streaming service as the world's largest Internet retailer steps up competition with Net­flix Inc.

Prime typically costs $79 a year for free two-day shipping, free video streaming and access to Amazon's Kindle e-book lending library.

The company is offering the service for $7.99 a month on its website, which works out to $95.88 a year, but at that rate it can be purchased strictly on a month-to-month basis.

The monthly option is more comparable to Netflix's streaming video subscription, which also costs $7.99 a month, but does not come with free shipping and an e-book library. Another streaming rival, Hulu, also charges $7.99 a month.

An Amazon spokesman said the monthly Prime option was a test and declined to comment.

Netflix and Hulu offer greater video selection than Amazon, though Amazon is spending hundreds of millions of dollars buying more content from Hollywood and TV studios.

Amazon's new monthly Prime option coincides with the holiday shopping season, giving shoppers a way to use the two-day shipping service for gifts without the annual obligation, said Colin Sebastian, an analyst at Baird Equity Research.

Amazon offers Prime video-streaming on monthly basis 11/18/12 [Last modified: Sunday, November 18, 2012 8:34pm]
Photo reprints | Article reprints

© 2017 Tampa Bay Times

    

Join the discussion: Click to view comments, add yours

Loading...
  1. Gov. Rick Scott's family history of alcohol abuse could decide 'liquor wall" bill

    Legislature

    TALLAHASSEE — Gov. Rick Scott must decide Wednesday whether to let Walmart and other big-box stores sell liquor, and he says a factor in his decision is the history of alcohol abuse in his family.

    Florida Governor Rick Scott is considering a veto of a bill that would allow Walmart, Target and other big box retail stores to sell liquor. [Andres Leiva | Tampa Bay Times]
  2. As St. Petersburg's Jabil Circuit broadens its business, it shrinks its name to Jabil

    Corporate

    St. Petersburg's Fortune 500 company, Jabil Circuit, informally tossed aside the "Circuit" in its name some time ago. That's because circuit board manufacturing, the company's core business for decades, has been squeezed out by a broader business agenda ranging from consumer packaging to supply chain management.

    Jabil Circuit informally dropped "Circuit" from its marketing material and signage, like at its St. Petersburg headquarters, years ago. Now it's official.
[Times file photo]
  3. Kahwa Coffee to open second drive-thru store in St. Petersburg

    Retail

    Kahwa Coffee will open its 12th location and fourth with a drive-thru in a former "farm store" in St. Petersburg.

    Kahwa Coffee will open its 12th location and fourth with a drive-thru in a former "farm store" in St. Petersburg.
[Times file photo]

  4. Target Corp. reaches $18.5 million settlement with 47 states over data breach

    Retail

    Target Corp. has agreed to pay Florida $928,963 out of a newly-announced $18.5 million settlement over a huge data breach that occurred in late 2013.

    Forty-seven states and the District of Columbia have reached an $18.5 million settlement with Target Corp. to resolve the states' probe into the discounter's massive pre-Christmas data breach in 2013. 
[Associated Press]
  5. John Morgan 'prepared to invest $100M' in medical marijuana

    State Roundup

    John Morgan spent nearly $7 million pushing two statewide ballot initiatives to expand medical marijuana throughout the state of Florida.

    Personal injury lawyer John Morgan says he's ready to invest $100 million in medical marijuana. [SCOTT KEELER | Tampa Bay Times]