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Carrollwood Target to offer new PFresh grocery concept

CARROLLWOOD — Starting in July, shoppers will be able to get produce and meat at the same place they get their housewares, toys and clothes.

Beginning July 25, the Target store at 15240 N Dale Mabry Highway will expand its food offerings from the usual snack items to include prepackaged fresh foods as part of its PFresh concept.

PFresh Target stores offer prepackaged fresh produce, such as bananas, seasonal fruit, baby carrots and bagged lettuce; an assortment of fresh packaged meat, including ground beef, chicken and pork; and prepackaged baked goods, Target spokeswoman Tammy Robertson said.

"Our PFresh stores provide our guests with 90 percent of the categories and 60 percent of the food items in a SuperTarget," Robertson said. "PFresh also offers guests a selection of our most popular perishable items; comprehensive dry, dairy and frozen assortments; and expanded convenience foods in snacks and beverages."

The PFresh concept, which originated in 2009, is a relatively new one for the chain. Unlike SuperTargets, which have a larger selection of groceries, PFresh stores also do not have an in-house bakery or a deli but carry a small number of baked goods and prepackaged deli items.

For more information about Target stores and the PFresh concept, visit the company's website at

Outdoor living store moves to larger space

CARROLLWOOD — In response to popular demand for products for outdoor entertaining, Just Grillin' moved to a larger location in early May.

Owner Heather Driscoll said the 5-year-old store, now at 11743 N Dale Mabry Highway, ran out of room to grow at its previous location on Lazy Lane. An exterior design company that specializes in outdoor living and entertaining, Just Grillin' sells grills, outdoor kitchens, pizza ovens, outdoor televisions, sauces and related accessories.

"We had expanded our old location twice, and we were out of space, and we needed a bigger space," Driscoll said.

Just Grillin' holds one big event a month during which the store features a new grill line or a sauce, Driscoll said. In addition, the store grills out on Saturdays from 10 a.m. to 2 p.m.

At approximately 3,000 square feet, the new store gives the retailer an extra 1,000 square feet over its previous location. Driscoll said the customers seem to like the change.

"We've been very, very busy," she said.

Just Grillin' is open from 9 a.m. to 6 p.m. Monday through Friday and 9 a.m. to 3 p.m. on Saturday. For more information, visit

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Carrollwood Target to offer new PFresh grocery concept 06/24/10 [Last modified: Thursday, June 24, 2010 1:27pm]
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