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Fashion finds in South Tampa, Hyde Park guitar shop opens

TAMPA — For fashionistas looking for everything from casual wear to the little black cocktail dress, Haden Reid Boutique is your kind of place, "emphasizing value and personal service," said owner Rachel Mazzuco.

Mazzuco began selling women's wear online in 2008 and grew into a retail storefront, which opened Dec. 9 on Kennedy Boulevard near Armenia Avenue.

The shop, named for her sons Haden, 13, and Reid, 10, carries designer styles for all ages, featuring emerging labels such as Henry & Belle, Gypsy 05 and Nightcap Clothing, sized extra-small to large.

"Just the little gem you're looking for," Mazzuco said.

Sharing space in the rear of the shop, Timeless Beauty by Carmen McNeil offers Xtreme Lashes extensions by appointment.

Haden Reid Boutique, 2616 W Kennedy Blvd., is open 9 a.m. to 6 p.m. Monday through Saturday. Call (813) 873-1700.

Twice the Love

To celebrate Love That Boutique's fifth year in business, owner Angela Llewelyn has opened a second location, Love That 2, doubling the opportunity to shop her eye-catching fashions, jewelry and accessories.

The trendy boutique, opened just in time for Christmas on S Dale Mabry Highway near Azeele Street, offers the popular Virgins, Saints & Angels line, Otazu jewelry and Tat2 Designs.

Meanwhile, "every room is on sale at the original shop on MacDill Avenue," she said. A clearance is under way to make room to focus on fashions, jewelry and artwork by local designers, such as Debi Borkowsky's Sovereign Brand T-shirts and home decor by Reagan Taylor Designs.

Love That 2, 310 S Dale Mabry Highway, is open 11 a.m. to 6 p.m. Tuesday through Saturday. Visit or call (813) 872-7085.

Love That Boutique remains open at 4109 S MacDill Ave.; (813) 902-0500.

'Small, personal' guitar shop

Lifelong musician Jeff Covington opened Hyde Park Guitar Store "appropriately on Small Business Saturday which was Nov. 30," he said, on Platt Street near S Boulevard.

"Seems to be a real need for a small, personal guitar shop. All that are left are big-box stores," he said.

The neighborhood shop serves all guitar players' needs, plus amps, drums, sound systems and accessories.

"We are known for repair and setup work," said Covington, who has owned guitar stores in Virginia for 25 years.

"My wife and I moved here nearly two years ago and fell in love with South Tampa."

Hyde Park Guitar Store, 807 W Platt St., is open 10 a.m. to 6 p.m. Monday through Friday, 10 a.m. to 5 p.m. Saturday. Visit, find them on Facebook or call (813) 254-8880.

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Fashion finds in South Tampa, Hyde Park guitar shop opens 12/31/13 [Last modified: Tuesday, December 31, 2013 4:00pm]
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