Tuesday, June 19, 2018
Business

Sports Authority store at Tampa's WestShore completes major renovation

TAMPA — Less than two months after Dick's Sporting Goods announced plans to open at WestShore Plaza, Sports Authority has completed a major renovation of its store across the street.

On Saturday, Sports Authority will celebrate the "grand reopening'' of its location at 4900 W Kennedy Blvd., answering speculation that the area wouldn't be able to sustain two sporting goods stores, at least in the short term.

A spokeswoman for the Englewood, Colo., chain said Tuesday the Sports Authority store had no plans of leaving any time soon.

The 38,000-square-foot store never closed during construction but underwent a significant redesign to improve the layout and make the merchandise easier to find. The fishing section was eliminated and women's clothing and yoga gear were expanded.

The renovation was part of a companywide effort to enhance the look and customer experience of new and existing stores nationwide. The privately owned company has more than 450 stores in 45 states, including eight stores in the Tampa Bay area.

The first 250 customers to the West­Shore store Saturday will receive scratch and win Mystery Bucks ranging from $5 to $500. Drawings for $100 gift cards will be held hourly and shoppers can enter a raffle to win a $500 shopping spree.

In late April, Dick's Sporting Goods said it plans to open a flagship store in the former Saks Fifth Avenue at WestShore Plaza sometime early next year. At the time, Sports Authority had no comment.

Both stores sell athletic clothes, sports equipment and outdoor gear.

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