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Crayola plans attraction in Orlando

William Schmid, 18 months, of Gardners, Pa., plays outside the Crayola Experience attraction Tuesday, July 29, 2014, in Easton, Pa. Crayola announced Tuesday it will build a second attraction at The Florida Mall in Orlando, Fla., to open in summer 2015. (AP Photo/Michael Rubinkam)                                BX103

William Schmid, 18 months, of Gardners, Pa., plays outside the Crayola Experience attraction Tuesday, July 29, 2014, in Easton, Pa. Crayola announced Tuesday it will build a second attraction at The Florida Mall in Orlando, Fla., to open in summer 2015. (AP Photo/Michael Rubinkam) BX103

EASTON, Pa. — Crayon manufacturer Crayola is building a family attraction in Florida similar to the one it operates in its home state of Pennsylvania.

The Crayola Experience is slated to open next summer in the Florida Mall in Orlando. The 70,000-square-foot attraction will have a lobby with a huge store of Crayola products, and the second floor will feature 25 hands-on attractions.

At Crayola's attraction in its hometown of Easton, Pa., admission is $17.99 for people 2 and older. No admission price has been set yet for the Florida version.

Some of the stations in the Easton site include a spot to mold a toy out of crayon wax, a machine to name and wrap a personalized crayon, a puzzle station that cuts a puzzle out of a kid's own drawing, and a climbing play area.

"Ours has always been a culture of innovation," Crayola CEO Mike Perry said in a news release announcing the new venture. "This next adventure is yet another dynamic way we're advancing our mission of helping parents and teachers raise creatively alive children and creating some colorful family memories in the process."

Crayola plans attraction in Orlando 07/29/14 [Last modified: Tuesday, July 29, 2014 7:35pm]
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