UPDATE: Disney World announced Saturday that the price for a one-day ticket to the Magic Kingdom will reach $105 plus tax. The change takes effect Sunday.
You knew this would happen sooner or later, Mouseketeers: A one-day ticket to the Magic Kingdom could very soon top the $100 mark — $105, if the buzz is true — with the other three major parks in Lake Buena Vista coming close at $99, according to theme park industry insiders.
This would also mean that, since 2003, the price of a one-day ticket has just about doubled.
Disney officials would not confirm the increase, saying they have nothing to announce at this juncture. But the rumors, and the timing, certainly makes sense.
Prices at Florida's Disney parks were raised around the same time last year, with the Magic Kingdom, the most expensive of the four main parks, going from $95 to $99 for a one-day pass.
According to theme-park blog WDW News Today, one-day passes at Hollywood Studios, Epcot and Animal Kingdom would go up $5, to $99 each, sometime this month. The Magic Kingdom will get a $6 price boost.
Theme park analyst Lou Mongello, from WDW Radio, said the potential news, which he has also heard from various sources, is "not really shocking" as hikes occur this time every year.
It should be noted that myriad discounts and multiday deals, including those exclusively for Florida residents, still allow savvy guests to pay less than the regular one-day rate. Still, the symbolism is there: An already-pricey excursion to Cinderella Castle finally passed the century mark — and that feels different.
Of course, it's not as if the steady price increases are keeping people away from all those Mouse ears: Disney is, by far, the No. 1 theme park company in the world based on attendance, with about 132.5 million people in 2013 going through turnstiles in parks across the globe.
Contact Sean Daly at firstname.lastname@example.org. Follow @seandalypoplife.