Saturday, August 18, 2018
News Roundup

St. Petersburg to consider allowing businesses to put their names at medians — for a price

ST. PETERSBURG — The City Council will again consider allowing businesses to "sponsor" medians, providing a way for companies to literally take their names to the street while allowing the city to offset maintenance costs.

The idea is to have companies or even neighborhood associations pay $3,500 to have their name on signs planted in high-visibility medians for three years. The money would go toward maintenance costs at those medians. City workers would still be doing the work.

"It's not going to solve all our revenue problems but it will help," said Phil Whitehouse, the city's parks and recreation superintendent.

Whitehouse and his staff will present their plan to City Council on June 5.

Council Chairman Bill Dudley tried to establish a similar program a couple of years ago but was not able to win enough support from other members because of concerns about allowing more signs in the city.

"Times have changed," Dudley said. "We're looking for some help to defray the cost of maintenance. . . . Our parks department is overwhelmed."

The City Beautiful Commission recently wrote a letter in support, Dudley said. And during a meeting last week, council member Karl Nurse said he thought the program would "improve the look of our city."

The city has installed more medians in recent years, Whitehouse said, but the money to maintain them has not always been part of project money.

Dudley said he got the idea from the city of Largo, which has had its median sponsorship program for roughly a dozen years.

Largo's parks superintendent, Greg Brown, said it costs his city about $45,000 a year to maintain and beautify the medians.

The sponsorships now pay for a third of that, he said, even though only 40 percent of the available spots for signs are being used.

Brown said Largo works with the state to put up the 18- by 24-inch signs. Companies big and small pay between $250 to $1,000 a year for them with a three-year minimum commitment.

Many like their signs to go at medians closest to their businesses, Brown said.

"Some spots you get 50,000 cars going by a day," Brown said. "That's pretty good exposure."

As of now, St. Petersburg doesn't plan to have a sliding scale. It also doesn't intend to have signs at every median.

City staff would try to make sure the spots chosen would be worthwhile to sponsors, Whitehouse said.

"They will be visible and be a marketing benefit for businesses," he said.

Kameel Stanley can be reached at [email protected]

Comments
Why wait? Time for Bucs fans to start missing Jameis Winston

Why wait? Time for Bucs fans to start missing Jameis Winston

NASHVILLE — Here in the land of love-sick country ballads where the dog dies, the pickup truck tires are slashed and somebody leaves a note on the way out of town, Bucs fans should already start missing Jameis Winston.Oh, he's not gone, gone, g...
Updated: 1 hour ago
Tom Jones’ Two Cents: Mixed bag for Bucs’ first teamers vs. Titans

Tom Jones’ Two Cents: Mixed bag for Bucs’ first teamers vs. Titans

Tampa Bay Times columnist Tom Jones offers up his Two Cents while tuning in to the WFLA-Ch. 8 broadcast of Saturday night's Bucs-Titans preseason game.It's preseason. And it was just the second preseason game at that, so there's no reason to get too ...
Updated: 1 hour ago
Bucs journal: When in doubt, keep throwing to Mike Evans

Bucs journal: When in doubt, keep throwing to Mike Evans

NASHVILLE — Coach Dirk Koetter joked last week that the Bucs' offense consisted mostly of throwing to WR Mike Evans.All kidding aside, it's not a bad plan.Evans is the most reliable weapon among the Bucs' corps of target-rich receivers. He prov...
Updated: 1 hour ago
Marc Topkin’s takeaways from Saturday’s Rays-Red Sox game

Marc Topkin’s takeaways from Saturday’s Rays-Red Sox game

OF Carlos Gomez's overall numbers don't look like much (.215, 8 HRs), but he continues to do so many little things to help on and off the field. Saturday, he made a heads-up play by moving up from second to an uncovered third base on an infield pop-u...
Updated: 1 hour ago
New Rays catcher Michael Perez worth wait

New Rays catcher Michael Perez worth wait

BOSTON — If rookie catcher Michael Perez turns out to be as good as Rays officials think based on their initial reviews, they may thank Steven Souza Jr.Well, not Souza directly.But it was in the process of extensively and intensively scouting A...
Updated: 1 hour ago
Rays journal: Tyler Glasnow settles down to pitch well in loss

Rays journal: Tyler Glasnow settles down to pitch well in loss

BOSTON — RHP Tyler Glasnow looked so bad as he struggled through a 28-pitch first inning of the Rays' 5-2 loss to Boston that he knew enough to not look out to the bullpen, which was in action.But after allowing four runs — on two doubles...
Updated: 1 hour ago

Epilogue: Tampa’s Mother Teresa, Delia Sanchez, remembered as child welfare champion

Delia P. Sanchez collected things — purses, shoes, newspapers. She hid them away in a storage unit, out of sight from her tidy husband. She had her reasons. And not one of them was selfish. The extra accessories? Those were for the mothers of...
Updated: 2 hours ago
Woman dead after boyfriend shoots her once, returns and shoots again, deputies say

Woman dead after boyfriend shoots her once, returns and shoots again, deputies say

LARGO — A man faces a charge of murder after firing a shot at his girlfriend as she visited a travel trailer in Largo, fleeing the scene, then returning to the trailer and shooting her again a number of times, deputies said.Nathaniel J. Yates, 32, o...
Updated: 5 hours ago
Bucs defensive line had good days against Titans, but not good enough if it aims to be great

Bucs defensive line had good days against Titans, but not good enough if it aims to be great

NASHVILLE — The Bucs' new and improved defensive line has Pro Bowl players, Super Bowl winners and some high draft picks. But right now, they're more famous individually than collectively.For two practices, that's also how they played against t...
Updated: 5 hours ago

Girl, 6, found slain in her Albuquerque-area home has connections to Wimauma

The family of a 6-year-old girl found dead in New Mexico last weekend is trying to bring her remains to Wimauma.Court documents say the body of Ariana "Jade" Romeo was found at her home in Rio Rancho north of Albuquerque on bloody sheets with marijua...
Updated: 6 hours ago