He wrote more than 25 books. He was a motivational speaker at a constant stream of seminars. He worked with everyone from competitive athletes to white-collar corporate types.
He went to the root of human nature to hone his theories. He believed that people thrive on compliments.
He was sarcastic and quick-witted. He was the best counselor when his family needed to talk.
He was healthy, didn't smoke or drink. He played basketball twice a week. Sunday night, he went out to eat with potential clients.
Later, he watched a basketball game, kissed his wife and went to bed at their home in Tarpon Springs.
He died during the night. He was 56. His family doesn't know details yet, but it was likely a cardiovascular problem.
Through the years, his self-help quotes have been written in newspapers and spoken before large groups. Here is a sampling of Mr. Gerson's advice.
• • •
"The No. 1 human need is to be appreciated and recognized. If somebody helps you with something, you should give them credit."
— About naming the ghost writer on his books and brochures.
• • •
"We spend so much time on physical skills, we don't spend enough time on mental and emotional (skills). You want to train the coaches about what kids need beyond physical skills development. This is a training ground to transfer life skills. Sports is a microcosm of life in society."
— At a 2000 seminar for Hillsborough and Pinellas coaches on the mental aspects of leading young athletes.
• • •
"I think the feeling of excitement and the vicarious living that people do through the Bucs, that's really powerful. It has such a positive impact on the community right now, a feeling of unity and pride. And when they win — how's that for positive thinking? I think the pride in this community might blow the lid off the place."
— In 2003, when the Tampa Bay Buccaneers played in — and won — the Super Bowl.
• • •
"Today you hear guys say, 'I don't have to be a role model.' They have an obligation to be. They're already living under a microscope, and they don't want to have to live under a bigger one. But people look up to them and always will."
— In 1999, about making the transition from playground athlete to sports hero.
• • •
"Finish what you started."
— His favorite saying.
Stephanie Hayes can be reached at shayes@sptimes.com or (727) 893-8857.
>>Biography
Richard Gerson
Born: Dec. 27, 1951.
Died: June 9, 2008.
Survivors: wife, Robbie; children, Mitchell Gerson, Michael Gerson and his fiancee, Jessica Tubolino; mother, Faith Laudia; stepfather, Richard Laudia; brother, Steve Gerson; father, Mark Gerson.
Services: 2 p.m. Friday at Trinity Memorial, 12609 Memorial Drive, New Port Richey.