RIVERVIEW — Jeff and John Wolfe just wanted to sell produce to passersby traveling down U.S. 301 when they opened Wolfe's Produce in 2008.
For the 30-year-old twin brothers, it was a simple plan, but they didn't want to be just another fruit and vegetable stand.
So, every year during the fall festival and Halloween season, they try to entice customers to choose their market by offering extras like hayrides, contests and, of course, a wide selection of the popular winter squash.
For the seventh consecutive year, Wolfe's Produce hosts family-friendly hayrides through 13 acres of "haunted" trails. The rides are kid friendly, cost $7 and end with free candy for those in costume.
"We try to do a little extra and something different each year," Jeff Wolfe said.
This year's big draw is a "monster" pumpkin from Ohio with a contest to guess its weight. The winner will take it home a week before Halloween.
"We try to have the biggest variety of pumpkins in the area," Jeff Wolfe said. "We try to fit everybody's budget."
Pumpkins range in size and cost from tiny handheld gourds for 99 cents all the way up to $100 pumpkins that tilt the scale at approximately 300 pounds. Visitors also can expect caramel apples, hot boiled peanuts and apple cider.
Wolfe's Produce is located at 6005 U.S. 301 and is open daily from 9 a.m. to dusk. The hayrides, which carry approximately 20 people at a time, are scheduled for 6:30 p.m. to 9:30 p.m. today, Saturday, Sunday and Oct. 23-25, 6 p.m. to 8:30 p.m. Oct. 28-29 and 6:30 p.m. to 9:30 p.m. Oct. 30.
Credit cards and EBT are accepted. Call Jeff Wolfe at (813) 927-2203 if you have questions.
Contact Eric Vician at firstname.lastname@example.org.