Friday, February 23, 2018
Deals & Shopping

Upscale Belleair Bluffs boutique offers items of ageless beauty

Normal is boring. That has always been Ellen Lazenby's motto and it is reflected on her store 432 West Side. The spacious boutique in Belleair Bluffs offers eclectic wardrobe choices for women like herself, who refuse to blend in.

Aimed at women 50 and older, 432 West Side came to exist at customers' requests. After closing another store and going into retirement, Lazenby was constantly asked to return to what she did best, and 13 years ago she finally obliged. Soon after, the store and its customer base outgrew the initial location and moved to the current one on Indian Rocks Road.

Scarves made of antique saris ($55), pleaded skirts with a contrast back ($156) and a flower pin that attaches by magnet so it doesn't ruin the clothes ($40) are some of the atypical items available at the store. Each of the pieces on the floor is handpicked by Lazenby for her loyal following.

Sometimes customers need some guidance and a reminder that style, not age, defines them, which Lazenby and her employees are happy to give and show with their own outfits every day. At others, the pieces are just a natural choice or long-sought-after solution to a wardrobe need. One of the best sellers, for example, are Sleevey Wonders ($42), lace sleeves that can be worn under sleeveless tops and dresses to mask and trim arms.

The goal is to dress customers uniquely while still remaining quietly elegant and timeless. To ensure that happens, all pieces are never bought in large quantities, are always made with quality fabrics and, for the most part, made in the United States. The inventory is also updated with new pieces often to make sure there's always a variety of available options and, most important, that the selection is never boring.

     
Comments
Don CeSar swag, Black Arts and Film Festival and a four-day vintage sale

Don CeSar swag, Black Arts and Film Festival and a four-day vintage sale

PINK PALACE: DON CESAR SWAGOne of our area's most iconic landmarks, the Don CeSar Hotel on St. Pete Beach, is celebrating its 90th anniversary this year. As part of the celebration, it's offering limited-edition luxury goods that commemorate the Pink...
Updated: 3 hours ago
5 things to do under $5: The Romantics, Free Hugs Guy, Ybor Fiesta Day

5 things to do under $5: The Romantics, Free Hugs Guy, Ybor Fiesta Day

1Blast Friday: This block party in downtown Clearwater brings a free show by the Romantics, right, the power pop new wave band that brought us What I Like About You and Talking in Your Sleep. There’s also a family-friendly food and craft vendor...
Published: 02/21/18
Tickets on sale this week: Smashing Pumpkins, Katt Williams, Alan Jackson, Eddie Money, Coheed and Cambria

Tickets on sale this week: Smashing Pumpkins, Katt Williams, Alan Jackson, Eddie Money, Coheed and Cambria

Tickets for the following events go on sale this week:• Smashing Pumpkins, 7 p.m. July 25 at Amalie Arena, Tampa, $29-$125, on sale at 10 a.m. Friday at the box office, 401 Channelside Drive (walk-up only), and via Ticketmaster at Ticketmaster.com, o...
Published: 02/15/18
Updated: 02/21/18
Shopping factors range from super cool to super cute this week

Shopping factors range from super cool to super cute this week

COOL FACTOR: TANK ART SHOWHow cool would it be to ride around on an original piece of art? Motorcycle tank art is a genre unto itself, and having one that an artist has embellished should up the cool factor on any bike. The folks at Grayspeed Cycles ...
Published: 02/15/18
5 things to do under $5: Apple's Steve Wozniak, mini golf in the library, Clearwater street parties

5 things to do under $5: Apple's Steve Wozniak, mini golf in the library, Clearwater street parties

1 Steve Wozniak: The Apple co-founder, above, will give a free talk on Tuesday, Feb. 20 as part of USF Muma College of Business’ new Thought Leader series. The college’s dean will conduct a discussion about everything from the need for en...
Published: 02/14/18
Tickets on sale this week: Styx with Joan Jett, Country Megaticket, Cedric the Entertainer, Rays home games

Tickets on sale this week: Styx with Joan Jett, Country Megaticket, Cedric the Entertainer, Rays home games

Tickets for the following events go on sale this week:• Country Mega Ticket, various dates and times at the MidFlorida Credit Union Amphitheatre, Tampa, $159-$799, on sale at 10 a.m. Friday at the box office, 4802 U.S. 301 N, or by calling (813) 740-...
Published: 02/12/18
Updated: 02/14/18
Florida Holocaust Museum’s Eichmann exhibit recounts daring capture, riveting trial of Nazi officer

Florida Holocaust Museum’s Eichmann exhibit recounts daring capture, riveting trial of Nazi officer

In May 1960, the young nation of Israel appeared to be sending a delegation to Argentina to join the country’s 150th anniversary celebration. But the plan instead was to smuggle agents into the country to carry out one of the most daring espionage op...
Published: 02/08/18
Red hot Valentine’s Day gift and date ideas

Red hot Valentine’s Day gift and date ideas

With Valentine's Day happening next Wednesday, you actually have plenty of time to come up with a romantic gesture for your boo. Here are a few suggestions to help set hearts aflutter.Flowers: The traditional gift might seem to lack creativity, but n...
Updated one month ago
5 things to do under $5: Rays Fan Fest, Mardi Gras parade

5 things to do under $5: Rays Fan Fest, Mardi Gras parade

1Rays Fan Fest: The free day of play in Tropicana Field returns to rev up fans for baseball season with Tampa Bay Rays players and coaches on hand. This year’s free activities include clubhouse tours, arcade games and a food tasting. Kids can run the...
Updated one month ago
5 things to do under $5: St. Pete Beach Seafood and Music Festival, high-fashion history

5 things to do under $5: St. Pete Beach Seafood and Music Festival, high-fashion history

1 St. Pete Beach Seafood and Music Festival: This new event promises local seafood along with vegetarian options, a marketplace and music by Act 3, the Black Honkeys, Greg Billings Band, Twinkle and Rock Soul Radio. 10 a.m.-6 p.m. Saturday-Sunday alo...
Updated one month ago