If you've never understood the concept of "Internet famous" then DigiTour's tour of YouTube and Vine stars should convince you this is a real thing.
Expect screaming tweens to stream into Busch Gardens on Saturday for the United26 Tour to see Hayes Grier, a 14-year-old with 3.7 million Vine followers, Daniel Skye, a 14-year-old pop singer who can overrun a mall with screaming girls, and YouTube discovery singer-songwriter Alyssa Shouse.
Who are they, you say? Have a seat, Gramps. The kids are taking over.
In June the DigiFest Tour in New York City sold out all 12,500 tickets in CitiField with more than 70 performers on three stages. Swarms of teenage girls shrieked, and Coke sponsored a live Web stream.
DigiTour Media, which attracted Ryan Seacrest and the parent company of Condé Nast as investors, has translated millions of clicks into ticket sales. The company has said it expects to sell 250,000 tickets for tours in 2015.
The headliner of the Busch Gardens event on Saturday is Grier, with 10 million Twitter followers. The Bieber of the 12- to 20-year-old smartphone set, he was among the so-called Magcon Boys (or "meet and greet convention") known for drawing screaming teens to shopping malls or festival grounds — or this weekend, a Tampa theme park.
They were like a boy band, except instead of making albums, the cute boys made six-second videos of themselves goofing around with friends or playing with cats. Some Magcon Boys, like Grier's older brother, Nash Grier (more Vine followers than Miley Cyrus), have ventured into acting. And like Menudo, the Magcon Boys seem to be carrying on with a changing cast of fresh-faced teens.
Watch out for these Internet famous fan favorites on Saturday:
Alyssa Shouse, 20
Discovered on YouTube by pop star Jason Derulo who put her in one of his music videos. She embarked on her own 30-city tour last summer.
Alec Bailey, 18
Music on Vine caught the eye of Grammy winners the Eli Young Band.
Daniel Skye, 14
Singer-songwriter who once drew hundreds of screaming girls after he sent out a Tweet that he would be performing at a local mall.
Jonah Marais, 16
Minnesota teen who started singing for just five online viewers and gained a huge following of teenage girls.
Tez Mengestu, 17
Performer from Cornelius, N.C., achieved social media fame with funny antics and videos. He aspires to be in films and pursue a modeling career.
Contact Sharon Kennedy Wynne at [email protected]ay.com. Follow @SharonKWn on Twitter.