When one of the biggest acts in music brings its tour to one of the smallest towns in Florida, Mumford & Sons changes from just a band into an economic stimulus package.
The hugely popular British folk band would have no trouble filling the largest of stadiums, but their current tour, the Gentlemen of the Road stopover tour, aims to make a big impact on their small-town hosts with a two-day mini music festival. Their only Florida stop (one of only three in the whole country) is lovely and historic St. Augustine on Friday and Saturday.
They bring along a dozen bands, including indie rockers the Vaccines, pop Grammy darlings fun. and rising folk band Edward Sharpe and the Magnetic Zeros (who play Jannus Live in St. Petersburg on Thursday).
With 25,000 tickets snapped up for the sold-out show — twice the population of the town — St. Augustine has been beefing up its shuttle system. St. Augustine gets about 6 million visitors per year, so America's oldest city says it can handle crowds.
Willy Mason kicks things off Friday at 6 p.m., followed by Thao & the Get Down Stay Down, the Walkmen and Edward Sharpe and the Magnetic Zeros at 9:15 p.m. On Saturday, Bear's Den starts things off at 1:45 p.m., followed by Those Darlins, Half Moon Run, Justin Townes Earle, the Vaccines, fun. and main attraction Mumford & Sons taking the stage at 8 p.m.
You can bring non-aerosol sunscreen, small backpacks and purses, strollers and one sealed bottled of water. But no blankets, umbrellas, coolers or lawn chairs.
And don't forget your passport.
One of the coolest souvenirs is your ticket. It's a passport booklet with a holographic Gentlemen of the Road trading card and a fabric wristband. The passport has info about the band, scenes to check out in the area and you can get it stamped around town. For more info, see gentlemenoftheroad.com.