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Business Briefs

Dr. LaRue Collins and Dr. Ken Sieboldt, optometrists at Brandon Optometry Clinic, are passing along safety tips for Halloween. Retro-reflective material sewn on costumes bounces light better than any other color, making it highly visible to drivers. They also recommend using hypo-allergenic makeup to paint a child's face instead of a mask; giving children flashlights to carry; accompanying children and staying on sidewalks. Yards also should be cleared of trash to prevent tripping, and outside lights should be turned on to welcome children. Drivers also should make sure their windshields and headlights are clean.

Florida Hydronics Inc. has opened a new office and warehouse at 333 Falkenburg Road. James Donnelly has been appointed branch manager. The company is a Jacksonville-based manufacturers representative firm with offices and warehouses in Jacksonville and Orlando. It distributes commercial heating and cooling equipment throughout the Northeast and Central Florida.

Dr. Ronald DeMao has relocated his private practice to the Family Professional Center, Suite F, 10320 N 56th St. His practice specializes in individual and marital psychotherapy, addictions treatment and psychological testing. He also works with couples experiencing adjustment difficulties during the postpartum period. He is the president of the local chapter of the Florida Psychological Association and is Chief of Allied Health Professional Staff at the TGH-USF Psychiatry Center.

Area pastry chefs are invited to donate their talents and create a gingerbread house for Santa's Gingerbread Village, a fund-raising event to benefit the Boys and Girls Clubs of Tampa Bay. Thirty-five houses will be on display in a walk-through village setting at West Shore Plaza on Nov. 19 through Dec. 4. Debra Kent Faulk, marketing director and co-chairman of the event, said that last year, the area's top chefs participated, including Hyatt Regency Westshore, Kalupa's Bakery and Busch Gardens. A panel of culinary professionals, an architect and local celebrities will award prizes in several categories, including most original, best of show, most childlike and most representative of Florida. There also will be a people's choice award named by voting visitors. People will pay $1 to view the display with proceeds going to the clubs. Chefs should call 871-2286.

Eckerd Corp. has selected the architectural firm of William Henry and Associates Architects/Planners Inc. to complete the design and construction documents for the remodeling of the Eckerd stores in Clearwater Beach and Brandon. The renovation of the 11,688 square-foot Brandon storeincludes relocating the pharmacy to include a drive-through window and canopy, retrofitting the "Express Photo" lab and renovating the restrooms. Both stores' renovations are expected to be completed this fall.

The Hillsborough Area Regional Transit Authority has received several honors recently. It was awarded the American Public Transit Association Chairperson's Honor Roll Award for transit advocacy under the silver Honor Roll category for exemplary efforts in advocacy, public education and coalition building. It also received an American Public Transit Association 1994 AdWheel Award for its Kennedy Bridge Shuttle pocket timetable. HARTline and the Tampa Downtown Partnership recently won the Award of Merit from the International Downtown Association. The award was for the promotional materials for the Kennedy Bridge Shuttle.

Information for Business Briefs or Business Calendar should be sent to Michelle Jones, 1000 N Ashley Drive, Suite 700, Tampa, FL 33602, or faxed to her at 226-3381.