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Feel in knead of a massage? // Send your body to school

Students at Humanities Center, School of Massage need bodies to knead. So the cost of having an intern practice massage techniques on your uptight self is a low $13 for 45 minutes. The place is a classroom setting, but you will be partaking in the full body relaxation in your underwear or bathing suit, plus discreet draping.

For $17, you can have the rubdown in a private room. Both massages include lots of lotion at no extra charge. The school prefers clients pre-pay, so reaching for your wallet afterward doesn't cause strain apparently.

Humanities Center, School of Massage, 4045 Park Blvd., Pinellas Park, 541-5200. Call for an appointment.

PASSOVER PRICES: Jo-El's, which touts itself as the only full-service kosher supermarket on Florida's West Coast, is stocked for the upcoming Passover season. The kosher butcher shop has sale prices on everything from veal breast ($1.89 per pound) to brisket ($5.99 per pound). Find a price cheaper than Jo-El's? Not to worry. The warehouse-looking store that also has a deli and lunch room will match any supermarket advertised price on a comparable brand. By the way, items in the store are divided "Kosher for Passover" and "not for Passover," lest there be any confusion.

Jo-El's, 2619 23rd Ave. N., St. Petersburg, 321-3847. Because of Passover, the store has holiday hours right now with regular hours resuming on April 12. So call ahead for times the store is open.

TUMBLING PRICES ON RUGS: Weber Oriental Rugs Inc. is having a sale on its contemporary, antique and semi-antique carpets from such faraway places as Persia, China and India. An example of a good deal is 50 percent off a 6-by-9, red-background Pakistani Bokhara (more than 200 knots per square inch), regularly priced at $899. Co-owner Michael Weber says his store offers certified appraisals on all medium- to high-end rugs.

Weber Oriental Rugs Inc., 6157 Central Ave., St. Petersburg, 347-3359. Open Tues.-Fri. 10 a.m. to 5 p.m. and Sat. 10 a.m. to 3 p.m.

STOGIE SERVICE: Beach liquor stores usually deliver free to hotel rooms in their area. Norman's Liquors will knock on your hotel room door with spirits and stogies. The shop has a humidor room (with George Burns poster) where you can find 95-cent Don Jose Honduran Handmades up to $10.99 Don Lino Supremos. Also, some cigars from Tampa's Ybor City, like a Don Capitano La Gloria for $8.50. Dolly Jagannath of Norman's says the new Hideaway Lounge that adjoins the liquor store even has Cigar Night on Mondays where stogie smokers can puff away in peace and unity.

Norman's Liquors, 5235 Gulf Blvd., St. Pete Beach, 363-6676. Hours are Mon.-Sat. 9 a.m. to 2 a.m. and Sun. 1 p.m. to midnight.

SWEET BUNNY OF MINE: Craving to gnaw the ears off a chocolate bunny? Ah, it must be spring. But if you need to avoid sweets or want to cut down on sugar, The Sugar Free Shoppe has some inexpensive ways to take care of your Easter candy urges. How about a sugar-free chocolate rabbit for 98 cents? Or an Easter egg for 88 cents? Or a whole basket of sugar-free treats for $3.99? Mike LeGath, the diabetic and nutrition shop's new owner, plans lots more specials and he notes that his store honors Medicare for diabetic supplies.

The Sugar Free Shoppe, 770-B Pasadena Ave. S., South Pasadena, 347-2568. Open Mon.-Sat. 9:30 a.m. to 5:30 p.m.