1. Archive

Food bar is named for Dilbert

Published Sep. 29, 2005

(ran NP SP editions)

Scott Adams, creator of the cartoon character Dilbert, is behind a microwaveable food bar called the Dilberito.

It provides 100 percent of the daily value of 23 vitamins and minerals plus fiber and protein. It's vegetarian, cholesterol-free and lactose-free and comes in four flavors: salsa, chutney, garlic-herb and barbecue.

It has been introduced in California and New York, with plans to roll it out nationally.

Up next:Food bytes