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A new place to get into the groove

Turntables and vinyl records are back! St. Cecilia Sound Gallery, a 6-year-old business new to Clearwater, specializes in high-performance vacuum tube audio gear. It has a wide selection of analog products: turntables, phono cartridges, records and accessories.

Owner Brian Rovinsky established the business after working as a general manager for Harman International's Harman Specialty Center in the San Francisco area, where he lived 25 years before moving here in May with his wife, Peggy. "It took us about two months to find the right location and another three months to get it ready to open," Rovinsky said.

The 2,500-square-foot store opened Oct. 18 in Cypress Plaza at 23492 U.S. 19 N in Clearwater.

"Everything inside, from top to bottom, is new," Rovinsky said. "We moved some walls around, sound-proofed the two listening rooms, took out counters" _ it previously was a car rental business _ "and added ceiling fans."

With the renovations and inventory, the couple have invested $300,000 in the new store.

Rovinsky, 56, said he chose the name St. Cecilia because she is the patron saint of music and musicians. "We chose to use her name," he said, "because we think of ourselves as serving the art of music, its creators and patrons.

"We're trying to get people to listen to music _ to really enjoy it again," he said. "This store is about music _ two-channel, digital and analog.

"With dozens of audio stores in the area focusing on home theater, music has become relegated to a secondary status in most home entertainment systems," he said. "Movies are great entertainment, but music, when reproduced as it should be, touches the spirit and involves the senses unlike anything else.

All the records are new, made of a heavier vinyl than the records of years ago.

"There is still a lot of new vinyl in production," Rovinsky said.

For more about the store and its products, go to www.scsoundgallery.com.

Synthetic turf specialist

moves to Clearwater

Ropar Golf Greens, a dealer in synthetic turf, has moved from Dallas to Clearwater. The company, formed in 1997, is headed by Bob Parker.

Ropar uses G-Tex Systems engineered to produce realistic grasslike surfaces for golf greens, soccer, bocce, baseball, football, playground, landscaping and pool areas. According to the manufacturer, the material is weather-resistant, UV-treated to prevent color fading and will not crack, peel or mildew. Ropar offers design, construction and maintenance services.

Financial service changes

name, opens new office

UBS Financial Services, formerly UBS PaineWebber, has opened a wealth management office in Clearwater.

The new branch is at 18167 U.S. 19 N, Suite 200. Thomas J. Wright IV is corporate vice president and branch manager and James Simcoke is Southern Atlantic regional director.

UBS Wealth Management USA serves more than 2-million clients. It has more than 8,600 financial advisers in 365 branch offices nationwide under the name of UBS Financial Services, a subsidiary of UBS AG.

_ News of businesses and business people can be faxed to Business Digest at 445-4119 or mailed to Business Digest, 710 Court St., Clearwater, FL 33756. We are interested in new and unusual businesses, promotions, expansions and major new contracts. Photos can be sent, but not all will be used and they cannot be returned.

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