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WORD FOR WORD

Excerpt from a recent fundraising letter sent to about 6,000 alumni of Framingham State College in Massachusetts. The letter was intended to appeal to younger donors:

With the recent economic downturn and loan crisis, it has become even more important for Framingham State College to receive your support. Blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah. ...

No matter the amount, every gift counts. Blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah.

Some alumni have complained that the letter, with a total of 137 "blahs," insults their intelligence, and school official Christopher Hendry sent a letter of apology in which he called the first letter a "misguided and embarrassing attempt to connect with alumni in a different way." But not everyone was insulted. The school says 40 people who had never donated before contributed about $2,000 as a result of the letter.

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