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HE WROTE IT

"In 1983, the cost of a box seat to all 81 Yankee home games was $675. This year, $675 isn't enough to buy the third-best seat in Yankee Stadium - for even one game. Still, no one within the Yankees wants to take credit for this season's ticket pricing in the new, taxpayer-funded Yankee Stadium.''

Phil Mushnick, New York Post

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He said it

"Hundreds of people lined up at a bookstore to buy Serena Williams' new book, mostly because they were afraid of what she would do to them if they didn't.''

Conan O'Brien,NBC late-night talk host

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The ratings game

Like him or not, new Tennessee coach Lane Kiffin gave people a reason to watch Saturday's Gators-Vols game. It drew a 4.8 rating/11 share in the overnight numbers. That means 4.8 percent of households with televisions and 11 percent of all TVs on at the time were tuned into the game. That's a 60 percent jump over last year's Florida-Tennessee game and is the highest-rated opening game of the season on CBS since the 2002 opener between Miami and Florida.

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