Jennifer Jacobs’ new boutique bakery Wandering Whisk Bakeshop is usually only open by appointment, to the Tampa Bay devotees who place an order with the company Jacobs started in 2016. But on Saturday, Oct. 12, the local baker is opening the doors to the public for the day, during her first pop-up event.
It’s the official grand opening for the Pinellas Park space that debuted about a month ago at 4505 Park Blvd. N Suite 5, and Jacobs is celebrating her move into an actual bakery (she previously made everything out of her home) with a lineup of festive fall treats.
From 10 a.m. to 3 p.m. — or whenever the sweets run out — customers will find fall-themed baked goods like caramel apple and pumpkin spice macarons, pumpkin spice latte cupcakes complete with mini straw and a new flavor of her signature cookie sandwiches: sweet corn.
A new item for Jacobs that will also be for sale at the pop-up is the cake cup, a way for her to use cake scraps and eliminate some of the food waste associated with making such aesthetically pleasing desserts. Think layers of cake sandwiched between buttercream frosting and other toppings like cookie crumbles.
Jacobs is known for her decadent cakes, yet she won’t be selling slices of cake at the bakery (at least right away), so the cake cups will be a good way for customers to get a taste of those confections.
“When we’re trimming our cakes, we have so much that’s still good,” Jacobs said. “I generally eat whatever I would throw away, or give it to my family. But this is going to be much better for everyone.”
Jacobs is putting the larger space, and the much larger oven and refrigerator, to good use, crafting things she has never sold on their own before —like oatmeal cream pie bars.
“I’m addicted to them; it’s a problem,” she said. “I’ve always liked doing bars, but I only did them for weddings. I haven’t really sold them on their own.”
She said there will also be some gluten-free items on the menu at the pop-up, a category she gets asked about a lot.
“I’m going to be offering some of my classic flavors, but there are also going to be a lot of seasonal flavors that will be available only at these pop ups," she said. "I want it to be limited.”
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She said she will post the full pop-up menu a couple days in advance on her social media accounts. And she recommends getting there early, because once the goods are gone, that’s it.
“It’s still very confusing for people that they can’t come by every day and get something,” she said. “So if you want to come and pick stuff out of the bakery case, this is your chance.”
The next pop-up is set for December.