Advertisement
  1. Business

Steinbrenner grandson to produce two films and a web series in Hillsborough

Robert Molloy, the grandson of George Steinbrenner, will be the executive producer for two movies and one television series in Hillsborough County next year. [JAMES BORCHUCK | Times]
Published Dec. 5, 2018

The Steinbrenner family has brought seven World Series rings to New York.

But can they bring an Oscar to Hillsborough County?

The Hillsborough County Commission on Thursday approved to give as much as $540,000 in incentive money to two films and a web series to be shot locally in 2019 by Tampa-based Pinstripe Productions, which is helmed by the late-George Steinbrenner's grandson and Tampa native Robert Molloy.

The movies titled Riff Raff and I Saw a Man With Yellow Eyes were approved for a maximum of $300,000 and $200,000 respectively, and the web series Southern Gothic Horror Series can receive up to $40,000. These productions will spend at least $5.4 million total in Hillsborough, according to agreements signed between the production company and county.

READ MORE: 'Little Mermaid' film made by the Steinbrenner family premieres this month

Under the county's production incentive program, approved projects receive up to 10 percent back on local expenditures after an audit of receipts.

"We will be creating a sustainable infrastructure of jobs for Floridians, from local industry professionals that can work in their own state, to the hotels, the food industry and local businesses," said Kristian Krempel, a partner with Pinstripe Productions. "It will allow us to put Florida back on the world stage as a destination both for the Entertainment Industry and Tourism"

According to Pinstripe's agreements with the county, the three productions will bring 320 jobs to Hillsborough and account for 1,405 hotel night booked throughout 40 total shooting days during 2019.

"The Steinbrenners are not only confident in the local film market but willing to invest in the local film market," said Hillsborough County film commissioner Tyler Martinolich. "This is huge."

According to the county agreements, I Saw a Man with Yellow Eyes is about a teenage girl with schizophrenia and terrifying hallucinations who suspects her neighbor has a kidnapped child.

Riff Raff will follow a retired hitman whose old secrets resurface while he is on summer vacation.

And Southern Gothic is a nine-part horror anthology with a southern twist.

Because the county's production incentive pot is capped at $500,000 a year, at least $40,000 of the approved cash cannot be doled out until 2020, film commissioner Martinolich said.

During Wednesday's meeting, the County Commission also approved a $7,000 incentive for the movie Skyman about a man who believes aliens that abducted him as a child are summoning him for a reunion, which he wants to document on film. Over two production days, $70,000 will be spent on 10 crew hires, 20 room nights and other expenses, according to an agreement between the filmmakers and the county.

READ MORE: The Zola Twitter saga went viral. The 'Zola' movie is being filmed in Tampa Bay.

Skyman is directed by Dan Myrick, who also made The Blair Witch Project, and is produced by Tampa's Joe Restaino and St. Petersburg's iHorror.com.

Restaino and iHorror.com will also have a role in the Pinstripe projects. Restaino is a partner at Pinstripe and iHorror.com is slated to be a producer on Southern Gothic.

READ MORE: Local producers team with 'Blair Witch' director for a three-project deal

Under his former company, Kingsway Productions, Pinstripe's Molloy released his first film theatrically in August.

Titled The Little Mermaid and starring William Moseley, Shirley MacLaine and Gina Gershon, it was a live action adaptation of the Hans Christian Andersen fairy tale of the same name about a young mermaid who gives up her life in the sea to earn a human soul.

It was made mostly in and around Savannah, Ga. for about $5 million.

Unlike neighboring Georgia, Florida does not offer a state tax incentive that can offer productions millions of dollars back. That's why movies like Live By Night, which takes place in Ybor City, and Gifted, set in St. Petersburg, recreated those locales in Georgia.

READ MORE: Fake Ybor City stars in Ben Affleck's new film

The county has lured television shows, movies and commercials to the area here with its own program, which provides incentives for productions that spend at least $100,000 in Hillsborough.

READ MORE: Hillsborough's film incentive has attracted $1.17 million in local spending, audits show

Three productions have qualified for the incentive since its 2015 inception — a film, a television series and a commercial. According to county audits, the production companies spent a total of around $1.17 million in Hillsborough while collecting $117,661 in county cash.

Contact Paul Guzzo at pguzzo@tampabay.com or follow @PGuzzoTimes.

ALSO IN THIS SECTION

  1. Bubba's 33 recently broke ground on its first restaurant in Florida, which will open in Wesley Chapel in December. Pictured, left to right: Experience Florida's Sports Coast (Tourism) Director Adam Thomas, Bubba's 33 marketing director Crista Demers-Dean, Bubba's 33 managing partner Jeff Dean, Pasco County Commissioner Mike Moore and North Tampa Bay Chamber CEO Hope Allen. Andy Taylor
    News and notes on local businesses
  2. Sharon Hayes, the new chief executive officer at Bayfront Health St. Petersburg, says she will draw on her roots in nursing as she engineers a turnaround for the hospital. SCOTT KEELER  |   Times
    The city’s largest hospital has suffered setbacks under a corporate owner, but a new leader says it’s time for an infusion of “love and attention.”
  3. Target and some other big retailers plan to hire more seasonal workers than last year.
    Tampa Bay businesses could struggle to find enough qualified workers during the busy holiday shopping season.
  4. Rendering of proposed UPC Insurance headquarters and hotel in St. Petersburg. Alfonso Architects
    Project would include wider sidewalks, more trees and street lighting.
  5. From left, Celestar CEO Gregory Celestan, Duke Energy Florida president Catherine Stempien and Raymond James Financial chairman and CEO Paul Reilly were three of the Tampa Bay business leaders to make Florida Trend's Florida 500 this year. Handout
    ICYMI: Florida Trend magazine released its list of the state’s 500 most influential business leaders.
  6. Tech company Priatek acquired the naming rights to Pinellas County's tallest building in 2015, but its name came off the tower at 200 Central Ave., in downtown St. Petersburg more than a year ago. (Times files | 2015)
    An investor and former member of the board of directors contends in court pleadings that company president Milind Bharvirkar wasted company funds.
  7. An architect's rendering shows part of a planned research center and hospital on N McKinley Drive in Tampa for the Moffitt Cancer Center. During the 2020 legislative session in Tallahassee, the center will seek an increased share of Florida's cigarette tax to finance the McKinley Drive project and other improvements. Moffitt officials said Thursday that the increase initially would finance $205 million, to be paired with $332 million they have already allocated for the project. Moffitt Cancer Center
    Florida lawmakers are the key to unlocking the money, which would pay for more hospital beds and research space.
  8. Macy's Countryside's personal stylist Lidia Luna, of Tampa, left, helps Lisanni Reyes, of Largo, pick out an evening dress at the department store in Clearwater. The chain, founded in 1858 by Rowland Hussey Macy, is in the midst of revamping its brand and stores, including the Clearwater store, which is among 100 stores nationwide, and 10 in Florida, to be updated this year. DOUGLAS R. CLIFFORD  |  Tampa Bay Times
    The new look and added services at the Clearwater Macy’s come as retailers shuttered more stores in the first six months of 2019 than in all of last year.
  9. 500 Harbour Island, on right. © C2 DESIGN GROUP INC  |  Jones Lang LaSalle
    The price is by far the most paid per unit for a Tampa Bay apartment community
  10. The Grove at Wesley Chapel Jones Lang LaSalle
    Tenants include Michael’s and T.J. Maxx
Advertisement
Advertisement
Advertisement