Advertisement
  1. Business

Steinbrenner grandson to produce two films and a web series in Hillsborough

Robert Molloy, the grandson of George Steinbrenner, will be the executive producer for two movies and one television series in Hillsborough County next year. [JAMES BORCHUCK  |  Times]
Robert Molloy, the grandson of George Steinbrenner, will be the executive producer for two movies and one television series in Hillsborough County next year. [JAMES BORCHUCK | Times]
Published Dec. 5, 2018

The Steinbrenner family has brought seven World Series rings to New York.

But can they bring an Oscar to Hillsborough County?

The Hillsborough County Commission on Thursday approved to give as much as $540,000 in incentive money to two films and a web series to be shot locally in 2019 by Tampa-based Pinstripe Productions, which is helmed by the late-George Steinbrenner's grandson and Tampa native Robert Molloy.

The movies titled Riff Raff and I Saw a Man With Yellow Eyes were approved for a maximum of $300,000 and $200,000 respectively, and the web series Southern Gothic Horror Series can receive up to $40,000. These productions will spend at least $5.4 million total in Hillsborough, according to agreements signed between the production company and county.

READ MORE: 'Little Mermaid' film made by the Steinbrenner family premieres this month

Under the county's production incentive program, approved projects receive up to 10 percent back on local expenditures after an audit of receipts.

"We will be creating a sustainable infrastructure of jobs for Floridians, from local industry professionals that can work in their own state, to the hotels, the food industry and local businesses," said Kristian Krempel, a partner with Pinstripe Productions. "It will allow us to put Florida back on the world stage as a destination both for the Entertainment Industry and Tourism"

According to Pinstripe's agreements with the county, the three productions will bring 320 jobs to Hillsborough and account for 1,405 hotel night booked throughout 40 total shooting days during 2019.

"The Steinbrenners are not only confident in the local film market but willing to invest in the local film market," said Hillsborough County film commissioner Tyler Martinolich. "This is huge."

According to the county agreements, I Saw a Man with Yellow Eyes is about a teenage girl with schizophrenia and terrifying hallucinations who suspects her neighbor has a kidnapped child.

Riff Raff will follow a retired hitman whose old secrets resurface while he is on summer vacation.

And Southern Gothic is a nine-part horror anthology with a southern twist.

Because the county's production incentive pot is capped at $500,000 a year, at least $40,000 of the approved cash cannot be doled out until 2020, film commissioner Martinolich said.

During Wednesday's meeting, the County Commission also approved a $7,000 incentive for the movie Skyman about a man who believes aliens that abducted him as a child are summoning him for a reunion, which he wants to document on film. Over two production days, $70,000 will be spent on 10 crew hires, 20 room nights and other expenses, according to an agreement between the filmmakers and the county.

READ MORE: The Zola Twitter saga went viral. The 'Zola' movie is being filmed in Tampa Bay.

Skyman is directed by Dan Myrick, who also made The Blair Witch Project, and is produced by Tampa's Joe Restaino and St. Petersburg's iHorror.com.

Restaino and iHorror.com will also have a role in the Pinstripe projects. Restaino is a partner at Pinstripe and iHorror.com is slated to be a producer on Southern Gothic.

READ MORE: Local producers team with 'Blair Witch' director for a three-project deal

Under his former company, Kingsway Productions, Pinstripe's Molloy released his first film theatrically in August.

Titled The Little Mermaid and starring William Moseley, Shirley MacLaine and Gina Gershon, it was a live action adaptation of the Hans Christian Andersen fairy tale of the same name about a young mermaid who gives up her life in the sea to earn a human soul.

It was made mostly in and around Savannah, Ga. for about $5 million.

Unlike neighboring Georgia, Florida does not offer a state tax incentive that can offer productions millions of dollars back. That's why movies like Live By Night, which takes place in Ybor City, and Gifted, set in St. Petersburg, recreated those locales in Georgia.

READ MORE: Fake Ybor City stars in Ben Affleck's new film

The county has lured television shows, movies and commercials to the area here with its own program, which provides incentives for productions that spend at least $100,000 in Hillsborough.

READ MORE: Hillsborough's film incentive has attracted $1.17 million in local spending, audits show

Three productions have qualified for the incentive since its 2015 inception — a film, a television series and a commercial. According to county audits, the production companies spent a total of around $1.17 million in Hillsborough while collecting $117,661 in county cash.

Contact Paul Guzzo at pguzzo@tampabay.com or follow @PGuzzoTimes.

ALSO IN THIS SECTION

  1. Erica Allums poses for a portrait behind the counter at Banyan Cafe in St. Petersburg while she was still the owner. Now, she's in the process of taking over the MLK spot once again. [Times (2018)] [Tampa Bay Times]
    The Central Avenue location will continue to operate as normal.
  2. A for sale sign is seen in front of a home in the Westchase area of Tampa. CHRIS URSO  |  Times (2013)
    And a spike in cash sales suggests investors were active in the market.
  3. Florida's unemployment rate hit a record low in December. (AP Photo/Lynne Sladky, File) [LYNNE SLADKY  |  AP]
    Nearly every major job sector posted gains from a year earlier.
  4. A proposed bill in the Legislature would set a statewide referendum on whether to amend Florida's constitution to add a year to the period when home buyers can transfer their accumulated benefits under the Save Our Homes cap on property assessments to a new home. Pinellas County Property Appraiser Mike Twitty says going from two years to three would reduce the possibility that construction delays in a booming real estate market would prevent some buyers from meeting the deadline, costing them potentially thousands 
 of dollars in property tax savings. [SUSAN TAYLOR MARTIN | Times (2019)]
    The bill, the idea of Pinellas County Property Appraiser Mike Twitty, would give buyers another year to transfer their tax savings under Florida’s Save Our Homes assessment cap to a home they’ve...
  5. The Tampa Bay Times' headquarters in downtown St. Petersburg. [CHRIS URSO  |  Times]
    No customer information was compromised. The Times is removing the malicious code.
  6. Concentrix has told the state of Florida that it plans to lay off as many as 174 employees from one of the programs it has at the Interstate Corporate Center east of Tampa. This is the same call center hit with 245 layoffs announced in November. (Google street view photo) [Google Street View]
    In November, Concentrix, the California multinational company that runs the center, announced the layoffs of 245 employees.
  7. Loreen Spencer (left) and Sue Watts, the two newest members of HCI Group's board of directors. [HCI Group]
    “I just wish I had thought of this earlier,” the chairman and CEO said.
  8. Tampa-based WellCare Health Plans will become the headquarters for Medicare and pharmacy operations now that it has been acquired in a $17 billion cash and stock deal by Centene Corp., base in St. Louis. (Times files)
    New owner Centene said it “expects to maintain strong operations in Tampa,” which is anticipated to be the headquarters for its Medicare and pharmacy operations.
  9. A Publix chicken tender sub sandwich. Pub Subs are now easier to order through Instacart grocery deliveries. [CHRIS URSO   |   Times]
    New Instacart Meal program to make Pub Sub orders a breeze, according to the grocery delivery app.
  10. Johanna Santiago, 50, of Riverview, hopes to start selling her Joba Sofrito early this year. Santiago developed the product, a savory Puerto Rican cooking sauce, with help from the nonprofit Enterprising Latinas in Wimauma. [MARTHA ASENCIO RHINE  |  Times]
    Selling food and crafts, three women are among the dozens who turned to the organization for training in 2019.
Advertisement
Advertisement
Advertisement