1. Sports

Why a used-car salesman says college basketball recruiting is dirty

Published Nov. 2, 2012

You know it's bad when a used-car salesman says an industry is bad. So when a used-car salesman – whose sons happen to be elite basketball prospects – calls basketball recruiting bad, well…

"Me being in the used-car business, and I will let you know this, the basketball business, is 25 times worse than the used-car business," Aaron Harrison Sr. told USA Today in this must-read story. "It is not even close. It blows my mind what people try to do or that people think it's OK and they'll tell you things and you fall for."

That's one takeaway from Eric Prisbell's story for USA Today.

Here's the other: That shoe companies are having quite an influence over recruiting.

Harrison's sons, Aaron and Andrew, are five-star guard prospects from Texas. Their dad told USA Today that college recruiters have to go through him. But Under Armour's basketball marketing guru, Chris Hightower, can contact the boys directly. Perhaps that's why one Under Armour school - a meh Maryland program - is one of the Harrison twins' finalists, along with Kentucky.

I used to think shoe companies didn't have much pull. But I remember a football recruit a few years ago with a couple offers who eventually become a big-name player. His coach told me privately that he wanted to go to one specific school, in part because it was sponsored by Nike. Bigger programs offered – but the player ended up at the Nike school.


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