1. Life & Culture

Guavaween focuses on music for 2012 festival

Published Sep. 19, 2012

Talk about a break from tradition.

The city of Tampa recently announced plans to shift the focus of Ybor City's annual Guavaween bacchanal from a parade to a music festival — and judging by the initial lineup, it looks like Guavaween may just be getting back to its artistic roots.

The first artists announced for the Oct. 27 event include national acts Rubblebucket, Jessica Lea Mayfield, Tortured Soul, Adrian Younge, Sounduo and Hank & Cupcakes. Locals Nervous Turkey; Have Gun, Will Travel; Florida Night Heat and Auto!Automatic!! are among the local acts on the bill.

In all, 25 or more bands will perform at venues including Czar, Orpheum, Crowbar, the Market on 7th and an open stage at Centro Ybor. At least seven or eight more bands — including a national headliner — and one more venue will be added to the mix, probably within the week.

If the initial lineup and overall indie-party vibe sounds familiar to that of the Gasparilla Music Festival and Antiwarpt Music Festival, that's by design. The city of Tampa approached Brokenmold Entertainment to put together the bill following the success of those two festivals. Brokenmold's Sean O'Brien said it's a sign that the city is reaching out to people who "never went to Guavaween, or stopped going to Guavaween."

"We're trying something different, but we're trying something that will be more entertainment for everybody," he said. "For them to kind of embrace us and bring us on, the city of Tampa's really trying hard to appease our music community."

Tickets are $20 advance and $30 the day of Guavaween. A website is in the works.


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